Luka Vranjkovic

I am a packaging and campaign visual designer focused on FMCG, retail and brand communication projects, combining strong visual hierarchy with product-focused thinking.

I develop commercially effective packaging systems, product visuals and campaign assets that strengthen shelf presence and brand perception, often working within agency collaborations and structured creative environments.

I deliver production-ready assets under tight deadlines, collaborating with strategists and account managers, and create key visuals for digital, TV and presentation formats.

I use AI-assisted workflows to enhance concept development and production efficiency while maintaining high design standards and practical marketing awareness.