Luis Felipe Franco
@luisfelipefranco
Data & Automation Analyst at Digital Lightbox who integrated an AI voice-agent ticketing system with CRM for two government institutions.
MexicoWhat I'm looking for
At Digital Lightbox, I collaborate across the project lifecycle, from diagnosis and design through implementation and automation. I designed an AI voice-agent ticketing system for two government institutions, integrating forms, WhatsApp, and phone with a CRM and eliminating the need for a dedicated operator.
I built a sales and operations analytics platform for a restaurant that consolidated POS data, cut weekly reporting time by 35%, and surfaced an alcohol permit cost that enabled renegotiation or cancellation. I also implemented and manage commercial automation and CRM infrastructure for clients; one in-house helpdesk solution replaced an external service and reduced costs by over 90%.
At Clarios, I developed an R pricing analytics model comparing strategies across more than five regional markets and automated recurring calculations, reducing manual analysis time by 40%. I also built Datlas, a competitive pricing analytics tool using TypeScript, React, and Next.js, and an Iconn dashboard for promotions and gasoline pricing. I’m seeking an analytical, client-facing consulting role where I can map processes and implement data and AI solutions.
Experience
Work history, roles, and key accomplishments
Data & Automation Analyst
Digital Lightbox
Nov 2024 - Present (1 year 11 months)
Collaborates at an analytics solutions agency for corporate clients, supporting the full project lifecycle from diagnosis to implementation and automation. Designed an AI voice-agent service ticketing system for government institutions and built a sales and operations analytics platform for a restaurant.
Supported the Commercial Direction area in analyzing competitive pricing strategies for the automotive lubricants portfolio. Developed a pricing analytics model in R and consolidated datasets to reduce manual analysis time by 40%.
Education
Degrees, certifications, and relevant coursework
Tecnologico de Monterrey
Certificate, Business Analytics
2026 - 2026
Completed courses in Predictive, Descriptive, and Prescriptive Analytics, Business Analytics Platforms, and Technology Design, Innovation, and Entrepreneurship in 2026.
Tecnologico de Monterrey
Bachelor's Degree, Business Intelligence
2022 - 2026
Grade: 88.96
Activities and societies: Datlas: Competitive pricing analytics tool (Airbnb vs. hotels) built with TypeScript, React, and Next.js; spatial regression, EDA, and sentiment analysis on 1,800+ records. Evaluated at Distinguished level. Iconn: Promotions and gasoline pricing monitoring dashboard integrating 15,000+ records to generate insights for business decision-making.
Bachelor's Degree in Business Intelligence with a cumulative GPA of 88.96. Graduated in June 2026.
Availability
Location
MexicoAuthorized to work in
Salary expectations
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