@lucelletheron
Senior Graphic Designer at SAFPRO creating campaign visuals, illustrations, motion graphics, and digital marketing materials.
South AfricaAt SAFPRO, I create original visual work across graphic design, illustrations, video editing, and animation, while maintaining high brand standards. I also develop digital marketing materials and creative elements for campaigns.
Earlier, I worked as a Social Designer (Contract) at SOCIAL LAB, OGILVY and as a Senior Creative: Concept & Design at HOOLA MODERN AGENCY. My work includes print production and packaging design, motion graphics, photography, and UI/UX design.
Work history, roles, and key accomplishments
SAFPRO
Nov 2022 - Present (3 years 11 months)
Senior Graphic Designer at SAFPRO, responsible for conceptualizing, executing, and presenting ideas while maintaining high brand standards.
SOCIAL LAB, OGILVY
Jul 2021 - Feb 2022 (7 months)
Social Designer on a contract basis, creating original and fresh solutions to briefs and implementing design concepts.
HOOLA MODERN AGENCY
Jan 2019 - Jul 2021 (2 years 6 months)
Senior Creative responsible for conceptualizing, executing, and presenting ideas, and creating innovative visual solutions.
WHECO GROUP
Jul 2017 - Jan 2019 (1 year 6 months)
Graphic Designer at WHECO Group, responsible for creating original and fresh solutions to briefs and maintaining high brand standards.
GREENROOM DESIGN & COMMUNICATION
Jan 2017 - Jul 2017 (6 months)
Graphic Designer at Greenroom Design & Communication, responsible for creating original and fresh solutions to briefs and maintaining high brand standards.
Degrees, certifications, and relevant coursework
Introduction to Design Thinking, Design Thinking
2026 - 2026
Completed an Introduction to Design Thinking course.
After Effects CC 2020: Complete Course, Motion Graphics
2020 - 2020
Completed the After Effects CC 2020: Complete Course.
High School Diploma, General
2006 - 2020
Completed secondary education at Die Hoërskool Menlopark.
Advanced Photoshop & Illustrator, Graphic Design
2018 - 2018
Completed Advanced Photoshop & Illustrator training.
Bachelor of Arts, Visual Communication Design
2012 - 2016
Pursued a BA in Visual Communication Design, focusing on design principles and creative problem-solving.
Introduction to Digital Photography, Photography
2012 - 2012
Completed an Introduction to Digital Photography course.
Software and tools used professionally
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