Lisa Kuwata
@lisakuwata
Experienced marketing specialist with a strong background in social media.
What I'm looking for
I am a versatile marketing specialist with over a decade of experience in graphic design, social media marketing, and video editing. Having lived in Kenya for four years, I possess a unique understanding of cross-cultural communication, which has enabled me to successfully grow social media accounts to over 10,000 followers and generate monthly sales exceeding 35,000 USD through strategic campaigns.
My experience includes managing social media marketing campaigns for Chekafe Japanese Restaurant, where I leveraged influencer collaborations to enhance brand visibility and achieve significant sales growth. Additionally, I have edited YouTube videos for channels with over 240,000 subscribers, producing engaging content that has garnered over 1 million views. My background in hospitality and content creation has equipped me with strong organizational and problem-solving skills, allowing me to thrive in fast-paced environments.
Experience
Work history, roles, and key accomplishments
Project General Manager
Jam Trading Ltd
Feb 2021 - Present (4 years 4 months)
Oversaw the export of vintage clothing for Japan's largest second-hand retailer, managing operations, logistics, and supplier relations to ensure smooth international trade. Led a cross-functional team to enhance operational efficiency.
Social Media Manager
Chekafe Japanese Restaurant
Feb 2021 - Present (4 years 4 months)
Created and managed Instagram marketing campaigns targeting women aged 25-35, leveraging influencer collaborations to increase brand visibility. Grew social media accounts to over 10,000 followers, achieving monthly sales of KES 5 million+ through targeted marketing strategies.
Content Creator & Social Media Influencer
Self Employed
Feb 2021 - Present (4 years 4 months)
Built and managed a personal social media presence with 15,000 followers. Created and structured content, performed video editing, and engaged with followers to increase audience interaction and brand presence.
Content Creator & Video Editor
Cheka TV
Feb 2021 - Present (4 years 4 months)
Edited YouTube videos for channels with over 200,000 subscribers, producing emotional documentaries and promotional content. Provided translation and subtitling services, contributing to viral content with over 1 million views.
Floor Manager
Yakiniku Yaruki Company
Jan 2015 - Jun 2021 (6 years 5 months)
Supervised daily floor operations in a high-end restaurant, ensuring exceptional customer service and smooth coordination between kitchen and floor staff. Trained and managed a diverse team, improving operational efficiency.
Education
Degrees, certifications, and relevant coursework
Kyoto University of Foreign Languages
Bachelor of Arts, Foreign Cultures & Languages
2016 - 2021
Studied global cultures, deepening understanding of diverse traditions, languages, and societal structures. Active in international NGO volunteer work, constructing homes in developing countries to support local communities. Represented nearly 2,000 students as the organization’s leader, managing large-scale events and coordinating various projects.
Olewa College
2014 - 2015
Participated in a high school exchange program, living with a local host family, which deepened my understanding of New Zealand culture and lifestyle.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
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