Leana MacayaLM
Open to opportunities

Leana Macaya

@leanamacaya

Creative graphic designer specializing in social content and branding.

United States

What I'm looking for

I am seeking a role that fosters creativity and collaboration, with opportunities for growth in branding and digital design.

As a passionate graphic designer, I have honed my skills in creating compelling visual content that resonates with audiences across various platforms. Currently, I work as a Social Content Designer at Etsy, where I design both paid and organic social media graphics and animations. My role involves collaborating with producers and video teams to develop innovative concepts that align with brand guidelines and current social media trends.

Previously, I served as a Graphic Designer at Dotdash Meredith, where I guided renowned brands through their transition from print to digital. My responsibilities included art directing projects from ideation to execution, which significantly improved visual consistency and brand recognition. I have a strong background in creating motion graphic assets and collaborating with diverse stakeholders to produce engaging content for web and social campaigns.

Experience

Work history, roles, and key accomplishments

Etsy logoET
Current

Social Content Designer

Etsy

Oct 2022 - Present (2 years 8 months)

Designs paid and organic social content, including graphics and animations, for social media platforms. Collaborates with producers and video teams to develop concepts for campaigns, integrating merchandise photography into content.

Education

Degrees, certifications, and relevant coursework

Queens College logoQC

Queens College

Bachelor of Fine Arts, Graphic Design

2016 - 2020

Bachelor of Fine Arts in Graphic Design, focusing on visual communication, design principles, and multimedia applications. Developed skills in creating compelling graphics and understanding user experience.

Queens College logoQC

Queens College

Associate of Science, Multimedia Programming

2015 - 2017

Associate of Science in Multimedia Programming, emphasizing the integration of technology and design. Gained experience in programming and multimedia production.

Tech stack

Software and tools used professionally

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Leana Macaya - Social Content Designer - Etsy | Himalayas