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Laurent Didier Reyes

@laurentdidierreyes

I turn marketing, transportation, and operational data into actionable business recommendations.

United States
Message

At Ekimetrics, I supported end-to-end analytics projects for automotive and CPG clients, organizing large marketing, sales, and Nielsen datasets and translating model results into recommendations on media performance and marketing-budget allocation.

I've also analyzed passenger, retail, and food-and-beverage data for JFK Terminal 4, helping stakeholders make decisions about traveler-facing services. At Stevens Institute of Technology's Office of Sponsored Programs, I tested research-administration workflows, documented issues, and validated records during a system migration.

I build practical data products, including a Tableau dashboard on NYC congestion pricing and an inventory-management system with reporting automation.

Experience

Work history, roles, and key accomplishments

EK

Junior Data Scientist

Ekimetrics

Sep 2025 - Mar 2026 (6 months)

Supported end-to-end analytics projects for automotive and CPG clients, from data collection and validation through modeling and final recommendations. Organized and analyzed large marketing, sales, and Nielsen datasets using Python, Databricks, and Excel.

Education

Degrees, certifications, and relevant coursework

Stevens Institute of Technology logoST

Stevens Institute of Technology

Bachelor of Science, Quantitative Finance and Quantitative Engineering

Pursued a Bachelor of Science in Quantitative Finance and Quantitative Engineering, expected to graduate in May 2025.

Tech stack

Software and tools used professionally

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