lakshaya User

I am a results-oriented Data Analyst and Digital Marketer with a strong foundation in Python, SQL, Power BI, and AI-driven analytics. My academic journey at St. Xavier’s College, coupled with my CA Foundation qualification, has equipped me with the analytical skills necessary to extract actionable insights from complex datasets. I have a proven track record of optimizing SEO strategies and enhancing customer engagement, which has led to a 30% increase in organic traffic and a 20% improvement in lead generation.

During my internship at House of Leads, I honed my skills as an SEO specialist and Social Media Manager. I conducted comprehensive data analyses of customer behavior and digital campaign performance across multiple companies, identifying engagement trends and optimization opportunities. My efforts in designing a structured SQL database and an interactive Power BI dashboard resulted in a 28% rise in campaign responsiveness and reporting efficiency. I am committed to leveraging innovative data and marketing strategies to deliver measurable business growth.