
Keshav Maheshwari
@keshavmaheshwari1
I build AI-search and organic growth strategies that improve visibility, citations, traffic, and business outcomes.
What I'm looking for
I've led SEO strategy for Pulse Digital Health's portfolio of 12 health and wellness clients, turning technical audits, content roadmaps, and performance data into prioritised actions tied to business outcomes.
I improve visibility across Google and AI-powered search surfaces including AI Overviews, ChatGPT, and Perplexity through technical SEO, semantic SEO, AEO, GEO, structured data, and intent-led content. At Kinesso, I increased organic traffic by 20% YoY through technical improvements, digital PR, backlink acquisition, and content optimisation.
I'm genuinely AI-native, building custom Claude Skills and enhancing open-source skills via GitHub to automate audits, reporting, schema deployment, internal-linking analysis, and content workflows. I've also managed client accounts, mentored junior team members, and communicated practical growth recommendations in plain English.
Experience
Work history, roles, and key accomplishments
SEO Manager
Pulse Digital Health
Jun 2026 - Sep 2026 (3 months)
Led organic search strategy and monthly SEO roadmaps across a portfolio of 12 health and wellness clients. Applied AEO/GEO techniques to improve visibility across AI Overviews, ChatGPT, and Perplexity, and built custom Claude Skills to automate SEO workflows.
SEO Account Lead
ICAAL
Jul 2025 - Nov 2025 (4 months)
Led SEO strategy across multiple client accounts, improving organic visibility and conversion performance. Managed client relationships, developed AI-search-friendly strategies, and collaborated with PPC teams on Google Ads campaigns.
Senior SEO Executive
Kinesso
Sep 2022 - Jan 2025 (2 years 4 months)
Managed enterprise-level SEO campaigns for national and international brands, increasing organic traffic by 20% YoY. Conducted technical audits, implemented semantic SEO and entity optimization, and managed Google Ads campaigns.
Digital Marketing Assistant
Naveo Commerce
Sep 2021 - Jun 2022 (9 months)
Led technical SEO initiatives including metadata optimization, sitemap audits, and indexing improvements. Conducted content audits and improved B2B product page visibility through keyword-driven strategies.
Sponsorship & Brand Activation Manager
Athenszone
Nov 2019 - Dec 2020 (1 year 1 month)
Managed sponsorship acquisition and brand partnerships for state-level athletes, securing funding and improving stakeholder engagement. Coordinated cross-functional marketing, PR, and branding initiatives.
Education
Degrees, certifications, and relevant coursework
University of Leeds
Master of Science, International Marketing Management
Completed an MSc in International Marketing Management at the University of Leeds in 2022.
De Montfort University
Master of Science, Business Management
Completed an MSc in Business Management at De Montfort University in 2019.
LinkedIn Learning
SEO Certification, SEO
Earned the SEO Certification from LinkedIn Learning.
HubSpot
HubSpot SEO Certification, SEO
Earned the SEO Certification from HubSpot.
Google Analytics Individual Qualification, Analytics
Earned the Google Analytics Individual Qualification (GAIQ).
LinkedIn Learning
Programmatic Advertising Foundations, Advertising
Earned the Programmatic Advertising Foundations certification from LinkedIn Learning.
LinkedIn Learning
Google Ads Essential Training, Advertising
Earned the Google Ads Essential Training certification from LinkedIn Learning.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Salary expectations
Skills
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