Katerina Vasku
@katerinavasku
Experienced creative copywriter and popular science journalist with storytelling expertise.
What I'm looking for
I am a creative copywriter, ideamaker and popular-science journalist with over a decade of professional experience producing high-performing articles, scripts, and branded content across digital and broadcast media.
I have developed dozens of stories, commercials and TV series—one detective series progressed to Czech TV development and a mini-series won Czech Film Fund support in 2019.
At Notino I shaped tone of voice and messaging for campaigns across 24 markets, delivering campaign slogans, landing pages, brand manifestos and UX microcopy while collaborating closely with design and brand teams.
I bring strong editorial discipline, SEO and content strategy experience, collaborative teamwork, and a track record of awards in scriptwriting, drama and poetry—always focused on clear, engaging storytelling that meets business and editorial goals.
Experience
Work history, roles, and key accomplishments
Freelance Scriptwriter
Jihomoravský Filmový Nadační Fond
Jan 2016 - Present (9 years 8 months)
Created and developed TV series and screenplays including a nominated detective series and award-supported mini-series; authored over ten well-regarded TV projects and won festival and fund support.
Freelance Creative Consultant
Self Employed
Mar 2014 - Present (11 years 6 months)
Developed dozens of stories and scripts for commercials and integrated narrative concepts into branding; collaborated with agencies and creative teams to deliver varied formats and ensured adherence to narrative and stylistic guidelines.
Creative Brand Copywriter
Notino
Jan 2024 - Jun 2025 (1 year 5 months)
Shaped tone of voice and messaging across 24 markets, developing creative concepts and copy for campaigns, landing pages and UX microcopy that aligned with brand strategy and increased consistency across channels.
Journalist & Editor
Extra publishing
Feb 2011 - Dec 2019 (8 years 10 months)
Produced high-performing popular science articles across print and web, conducted international interviews, managed web and social channels, and co-developed publishing plans and infographics in a deadline-driven environment.
Copywriter
Sovanet
Jan 2008 - Jan 2011 (3 years)
Created content for web and broadcast, performed SEO and keyword research to improve product appeal and sales, and collaborated with designers to produce effective text-image advertisements.
Journalist
BrnoLive
Jan 2003 - Jan 2004 (1 year)
Conducted cultural journalism and editorial work for a regional portal, producing timely content and coverage of local cultural events.
Education
Degrees, certifications, and relevant coursework
Faculty of Multimedia Communications, Tomas Bata University in Zlín
Master of Arts, Directing and Screenwriting
2010 - 2014
Master of Arts in Directing and Screenwriting, focused on film and multimedia storytelling and script development.
Janáček Academy of Music and Performing Arts, Brno
Bachelor of Arts, Radio and TV Dramaturgy and Scriptwriting
2005 - 2008
Bachelor of Arts in Radio and TV Dramaturgy and Scriptwriting, concentrated on script development and dramaturgy for broadcast media.
VSB – Technical University of Ostrava
Bachelor's degree, Business Administration and Management
1999 - 2005
Bachelor's degree in Business Administration and Management with general management coursework.
Gymnázium Slovanské náměstí
High School Diploma, General Studies (focus on French)
1995 - 1999
High School Diploma with general studies and a focus on French language.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
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