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Kassidy Holley

@kassidyholley

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I build engaging social media, event, and product marketing campaigns that grow audience reach and revenue.

United States

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What I'm looking for

I'm seeking new, challenging marketing opportunities where I can apply creative thinking, social media, planning, and organizational skills while continuing to learn new skills.

At Soul Craft Coffee, I create social media content that promotes products, events, and brand image. My work increased overall reach by 12.5%, consumer engagement by 50%, and followers by 50% from 2024 to 2026.

I also support website design and functionality, publish seasonal newsletters, and help create clearer online experiences that increase revenue.

Alongside marketing, I oversee operations at Soul Craft’s Campus location, including staff training, inventory management, organizational systems, and bakery planning. I enjoy finding practical ways to improve productivity and keep teams organized.

At the TTU College of Business Success Center, I supported students and office operations while launching an initiative that reduced advisors’ extra work. I also created print and digital advertisements and received the University’s Most Valuable Scholarship Student award in 2024.

Experience

Work history, roles, and key accomplishments

Current

Brand Manager

Current

Soul Craft Coffee

Apr 2021 - Present (5 years 5 months)

Developed and executed creative social media posts to promote products, events, and brand image, increasing reach, engagement, and followers. Assisted in website design and published seasonal newsletters, and oversaw management at the Campus location.

Social Media Management Content Marketing Canva Meta Business Suite