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Karla BáezKB
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Karla Báez

@karlabez

Marketing Coordinator at Switlik Survival Products who won a statewide campaign with 75,000+ votes.

United States
Message

At Switlik Survival Products, I oversee in-house marketing across aviation, marine, military, and search-and-rescue markets. I led a statewide public-vote campaign that earned 1st place among 72 New Jersey manufacturers, drew 75,000+ votes, and received press coverage.

I also create ad and social content, build automated email journeys with Mailchimp and Shopify Flow, and handle website updates and Shopify fixes. Before moving into marketing, I operated print equipment at Switlik and designed and produced custom products at Haddad Brands.

Experience

Work history, roles, and key accomplishments

SP

Wide Format Print Operator

Switlik Survival Products

Oct 2023 - Nov 2025 (2 years 1 month)

Operated printers, Zund cutters and laser engravers for government-contract textile work. Built an automated reporting system that tracks cutter efficiency and emails reports.

Education

Degrees, certifications, and relevant coursework

The College of New Jersey logoTJ

The College of New Jersey

Bachelor of Science, Marketing

Pursuing a Bachelor of Science in Marketing, final semester with expected graduation in May 2027.

Mercer County Community College logoMC

Mercer County Community College

Associate of Applied Science, Business Administration

Earned an Associate of Applied Science in Business Administration in 2025.

Tech stack

Software and tools used professionally

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