Open to opportunities

Jovana Plotnikova

@jovanaplotnikova

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Senior graphic designer crafting impactful brand and digital visuals with strong layout, motion, and UI/UX skills.

North Macedonia

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What I'm looking for

I’m looking for a role where I can design impactful brand and digital visuals—staying on top of current trends, working with brand guidelines, and owning deliverables like landing pages, rebrands, and motion-ready assets.

I’m a Skopje-based senior graphic designer with 5 years of experience, focused on delivering impactful design solutions. I’m dedicated to analyzing details and solving problems through thoughtful layout, proportions, and brand guideline adherence.

Across freelance and in-house work, I’ve designed social ads and banners for paid campaigns, built landing pages in Figma, and produced animations and GIFs for digital deliverables. I’ve also created interactive PDFs, product support videos, and AI-generated visuals—keeping concepts aligned with modern trends and consistent brand identity.

When I worked as a Marketing Designer, I led full company rebrand from strategy to final asset delivery, spanning typography, branding, UI/UX, and delivery. I value cross-functional collaboration and strong copywriting, and I’m motivated to keep building design systems and content that perform across channels.

Experience

Work history, roles, and key accomplishments

Current

Freelance Digital Designer

Current

Upwork

Jun 2021 - Present (5 years 1 month)

Designed social ads and banners for paid campaigns and built landing pages in Figma. Produced animations and GIFs, interactive PDFs, product support videos, and AI-generated visuals using Photoshop and After Effects.

Social Media Ads Banner Design Landing Pages Figma Animation Gifs Interactive PDF Product Support AI Generated Visuals Photoshop Video Editing After Effects

Marketing Designer

Cyver Core

Mar 2023 - Jun 2024 (1 year 3 months)

Created social ads and banners for paid campaigns and built landing pages in Figma. Designed email campaigns and produced animations, GIFs, and supporting video assets in Photoshop and After Effects.

Social Media Ads Banner Design Landing Pages Figma Email Marketing Klaviyo Mailchimp Animation Gifs Photoshop After Effects Video Editing

Executive Assistant

Museum of Contemporary Art - Skopje

Sep 2022 - Mar 2023 (6 months)

Supported event planning, exhibition logistics, and communications for a cultural institution. Contributed to execution of event and communication needs through coordination and copywriting.

Event Planning Event Logistics Copywriting Cross Functional Collaboration

Graphic Design Intern

Brainster

Nov 2020 - Mar 2021 (4 months)

Produced social media graphics, web banners, and ad assets while building foundational skills across the Adobe Suite. Worked on deliverables related to online marketing design assets.

Social Media Design Web Banners

Education

Degrees, certifications, and relevant coursework

Brainster

Marketing Designer, Marketing

2020 - 2021

Completed a Marketing Designer program in Skopje (Nov 2020–Mar 2021), producing social media graphics, web banners, and ad assets while building foundational Adobe Suite skills.

University College Groningen

Liberal Arts and Sciences, Social Sciences (Psychology)

2016 - 2019

Studied Liberal Arts and Sciences with a focus on Social Sciences and Psychology (2016–2019), developing critical thinking, research, and communication skills.

Academy of Graphic Design

Graphic Design

Completed training at the Academy of Graphic Design; specific dates and curriculum details were not provided.

Cyver Core

Design (Branding, UI/UX)

2024 - 2025

Completed an intensive professional program covering design (Feb 2024–Dec 2025), including full rebrand execution from strategy to final assets and work across branding, UI/UX, typography, and Adobe Suite tools.