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Josefina MercadoJM
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Josefina Mercado

@josefinamercado

UX/UI Product Designer at SOOFT who designed a fintech B2B design system and researched user flows.

Argentina
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At SOOFT, I designed and documented a design system using Atomic Design, tokens, and Zeroheight, and led research and prototyping for fintech B2B flows.

At Apex Global Mobility, I designed B2B flows and interfaces for corporate users, validating solutions through prototypes with multidisciplinary teams. I also designed digital experiences for healthcare at Open Dev Pro and marketplace interfaces and user flows at Blink.

At SURA Argentina, I designed insurance interfaces with development and research teams, focusing on visual consistency and usability. Earlier, I designed e-commerce websites at Corebiz and taught Graphic Design and New Media at UFLO Sede Comahue.

Experience

Work history, roles, and key accomplishments

AM

UX/UI Designer

Apex Global Mobility

Jan 2024 - Present (2 years 9 months)

Designed B2B flows and interfaces for corporate users, validating solutions with prototypes alongside multidisciplinary teams.

SA

UI Designer

SURA Argentina

Jan 2021 - Present (5 years 9 months)

Designed interfaces for insurance products, collaborating with development and research teams to ensure visual consistency and usability.

CO

Web Designer

Corebiz

Jan 2019 - Present (7 years 9 months)

Designed e-commerce websites, working with development and research to validate design decisions with real data.

Education

Degrees, certifications, and relevant coursework

Universidad Tecnológica Nacional logoUN

Universidad Tecnológica Nacional

Diplomatura: Accesibilidad y Usabilidad (UX), Accessibility and Usability

2021 - 2023

Diploma in Accessibility and Usability (UX) from Universidad Tecnológica Nacional, completed in 2021.

DC

Design Core

Curso de UX Writing, UX Writing

2022 - 2022

Course in UX Writing from Design Core, completed in 2022.

Digital House logoDH

Digital House

Curso de Marketing Digital, Digital Marketing

2019 - 2019

Course in Digital Marketing from Digital House, completed in 2019.

Coder House logoCH

Coder House

Curso de UI Designer, UI Design

2018 - 2018

Course in UI Design from Coder House, completed in 2018.

Universidad Nacional de La Plata logoUP

Universidad Nacional de La Plata

Diseñadora en Comunicación Visual, Visual Communication

2006 - 2014

Degree in Visual Communication Design from Universidad Nacional de La Plata, completed in 2014.

Tech stack

Software and tools used professionally

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