Jorge Clerc

Multiplier, generalist, and growth marketer professional. Expert communicator with significant experience in advertising, media, e-commerce, technology, and AI industries. Ability to manage people and engage cross-functional and international teams, partners, and vendors to move forward and achieve goals after setting the direction and the strategy. Build closer relationships with stakeholders and leadership. A problem solver with an optimistic mindset, highly adaptable to changing environments and complex and volatile ecosystems with creative and clever actions. Collaborative team player, very strong connector, and team lead, too. I recently built Gupshup, a scale-up Hindu company with a core business in conversational engagement in emerging markets. I led the marketing operations in Latin America and set up the OKRs, strategy, and GTM execution. Before that, I was part of one of the most innovative companies in the world – Meta (Facebook) - I focused on marketing and communications programs and content strategy, positioning brands and products and client journey through marketing programs that achieved impact in revenue, perception, and awareness. Previously, I worked in business development, built products and marketing solutions for one of the biggest international retailers - Walmart.com – Client-facing and managing commercial proposals and pipelines. I managed a team of planners and client services operations. I also built tailored ad solutions and commercial sales packages in one of Latin America's most important internet portals - Portal Terra/ Telefonica - And customized solutions for advertisers and ad agencies. Managed post-sales operations, ensured deal delivery, and partnered with teams. As a media planner strategist at Rapp Collins and TBWA, I evaluated, planned, negotiated, implemented, optimized, and reported ad campaigns for advertisers from different industries, which were top priorities.