Jorge Clerc

Multiplier, generalist, and growth marketer professional. Expert communicator with significant experience working in advertising, media, e-commerce, technology, and AI industries. Ability to manage people and engage cross-functional and international teams, partners, and vendors to move forward and achieve goals after setting the direction and the strategy. Build closer relationships with stakeholders and leadership. A problem solver with a positive and optimistic mindset, highly adaptable to changing environments and complex and volatile ecosystems with creative and clever actions. Collaborative team player, very strong connector, and team lead too. I recently built Gupshup, a scale-up Hindu company with a core business in conversational engagement in emerging markets. I led the marketing operations in Latin America and set up the OKRs, strategy, and GTM execution. Before that, I was part of one of the most innovative companies in the world – Meta (Facebook) - I focused on marketing and communications programs and content strategy, positioning brands and products and client journey through marketing programs that achieved impact in revenue, perception, and awareness. Previously, I worked in business development, built products and marketing solutions for one of the biggest international retailers - Walmart.com – Client facing and managing commercial proposals and pipelines. I managed a team of planners and client services operations. Also built tailored ad solutions and commercial sales packages in one of Latin America's most important internet portals - Portal Terra/ Telefonica - Customized solutions for advertisers and ad agencies. Managed post-sales operations, ensured deals delivery, and partnered with teams. As a media planner strategist - at Rapp Collins and TBWA - I evaluated, planned, negotiated, implemented, optimized, and reported ad campaigns for advertisers from different industries were top priorities.