Jesús Antonio Morales Cruz

Designed and implemented a relational database from scratch, modeling 11 interconnected entities and deploying PostgreSQL on NeonDB. Engineered a full-stack e-commerce prototype using Next.js, React, Prisma and Cloudflare Workers, developing 14 REST API endpoints and implementing end-to-end order management.

Designed, built and automated ETL pipelines that collected data from the YouTube Data API and CSV exports from Instagram and TikTok. Transformed and standardized multi-platform datasets using Python (Pandas), enabling reliable KPI tracking, increasing operational efficiency by 80%. Developed interactive dashboards in Power BI, Looker Studio and Streamlit to monitor audience growth and content perf

Designed, implemented, and managed a custom private cloud storage solution for a high-volume content creator, optimizing legacy hardware for enterprise-grade performance. Configured Cloudflare Tunnels to enable secure remote access without opening vulnerable ports, implementing SSL/TLS security layers.

Executed functional, regression and integration testing across multiple software projects. Improved code quality through SonarQube static analysis detecting 40% of critical bugs.

Engineered a backend ticket management system using Node.js. Designed relational database architecture and entity-relationship models, making a DB 80% effective.

Modernized a web platform by implementing dynamic interfaces with React.

Optimized SQL queries for a Java POS platform, improving execution performance by 60%.

Analyzed over 200,000 medical records using Python (pandas, scipy, seaborn, matplotlib).

Pursued a Bachelor of Science in Software Engineering at Universidad Veracruzana from 2021 to 2025.