Jeffrey George

Creates consumer landscapes for E-commerce youth sporting goods and identifies product opportunities. Develops an ongoing product roadmap for baseball, basketball, and football over the next five years, executing design concepts, reviewing prototypes, setting manufacturing budgets, and managing production orders.

Managed and supported day-to-day operations and priorities for full-time and freelance designers, ensuring timelines for all client projects stay on track. Additional responsibilities included staffing, process development, mentorship, and budgeting for creative deliverables.

Worked with clients to help meet their strategic design and marketing goals. Services included branding, strategy, concept development, CAD design, manufacturing drawings, product sourcing, packaging, and product expansion.

Identified and developed brand identity for both Startex Industries and Linea Lighting. Took products from concepts to final production for both brands to follow unique design language, managing a team of designers by setting deadlines and assigning tasks.

Managed projects while maintaining progress and satisfaction with customers on a regular basis. Delivered customer needs into coherent concepts by sketches, CAD models, and Keyshot renderings, and created 3D printed prototypes while finalizing concepts.

Designed products from sketches to Solidworks models for the 2016 product line of two out of the five company brands. Designed tradeshow booths, worked with interior designers to create spaces that showcased products, created 3D printed prototypes, and created manufacturing drawings to scale, specified materials, and finalized construction details for factories in China.

Transformed customer needs into coherent concepts, utilizing sketches and CAD models, generating a model through to production. Performed ergonomic studies to optimize product functionality in partnership with the engineering team in product development, and scheduled and budgeted time and resources as project manager.

Translated two-dimensional sketches into three-dimensional forms in Solidworks for product line. Supported product development in four prototypes for the 2013 product line, rendering final designs in Photoview360 for packaging artwork on boys' and girls' tricycles, scooters, and bicycles.

BFA in Industrial Design from the University of Illinois at Urbana-Champaign.