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Iryna UserIU
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Iryna User

@irynauser3

I design digital products that turn complex problems into intuitive user experiences.

Netherlands
Message

What I'm looking for

I'm open to full-time UX/UI design roles and select freelance projects where I can improve product UX, support growth, and work with teams in the Netherlands or internationally.

I design digital products across SaaS, MedTech, e-commerce, and EdTech, combining user research, strategy, and visual design to make complex interfaces easy to use.

For NestorDOC, I designed and tested an MVP for an AI medical-documentation assistant that cut doctors’ documentation time by up to 60%. I also led a B2B SaaS UX audit using Nielsen heuristics and an Impact × Effort matrix, reducing key-flow completion time by 25% and support tickets by 20%.

As a freelance UX/UI designer, I work end-to-end—from research through final handoff—and have designed iOS, Android, and web experiences, including an e-commerce experience that contributed to a 2.4% conversion rate and 65% of sales from mobile.

Experience

Work history, roles, and key accomplishments

Freelance logoFR
Current

User Interface/UX Designer

Jun 2022 - Present (4 years 2 months)

MedTech · B2B SaaS · EdTech · Health & Fitness · HR & Recruitment · Military Training

I work end-to-end — from the first research session to the final handoff — across industries where the stakes are real and the users don't have time for confusing interfaces.

- I've helped a MedTech team design an AI-powered speech-to-text tool that doctors actually want to use.
- I ran a full UX audit for a

Freelance logoFR

Web Designer

Apr 2021 - Jun 2022 (1 year 2 months)

E-commerce · Landing pages

This was where I learned that design without conversion thinking is decoration.

- I designed high-conversion websites and landing pages — working with visual hierarchy, color psychology, and behavioral patterns to turn attention into action.
- I optimized product cards for marketplaces, combining UX with retail merchandising logic — because how a product looks on a s

Education

Degrees, certifications, and relevant coursework

HS

Hillel IT School

UI/UX Design Pro, UI/UX Design Pro

KU

Kyiv National Economics University

Master of marketing, Marketing Management Advertising Creative

Tech stack

Software and tools used professionally

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