Iftekhar Siddiqui
@iftekharsiddiqui
Digital brand marketing leader driving growth through data-driven campaigns.
What I'm looking for
I am a digital brand marketing leader with hands-on ownership of end-to-end digital strategy, execution, and brand governance for a major industrial brand. I have led paid media, content, website, and asset production while managing small teams and agency partners.
I planned and optimized full-funnel campaigns across Meta, Google and LinkedIn, managing over USD 40,000 in advertising spend and owning ROI, cost-efficiency, and lead quality. I also developed launch narratives, high-impact content, and brand guidelines that supported product launches and market education.
I combine analytics (Google/Meta Analytics), creative production (Adobe Suite, WordPress, Canva), and AI prompt engineering to accelerate content creation while preserving brand voice and integrity. I seek roles where I can scale digital systems, mentor teams, and directly contribute to measurable business growth.
Experience
Work history, roles, and key accomplishments
Team Lead, Brand Marketing
Abul Khair Steel
Jun 2025 - Present (8 months)
Sole custodian of Abul Khair Steel’s digital marketing ecosystem, leading a compact team to design and execute full-funnel campaigns, manage USD 40,000+ ad spend, and ensure brand governance across web and social channels.
Brand Officer, Brand Marketing
Abul Khair Steel
Sep 2021 - May 2025 (3 years 8 months)
Owned digital brand communication and paid media execution, developed launch narratives and content, and optimized campaigns to improve lead quality and cost efficiency across platforms.
Management Trainee, Brand Marketing
Abul Khair Steel
Mar 2021 - Aug 2021 (5 months)
Supported brand marketing initiatives including content planning, digital asset production, and coordination with agencies and stakeholders to maintain brand standards.
Intern, Device Testing
Robi Axiata Limited
May 2019 - Aug 2019 (3 months)
Conducted network testing for Apple devices and supported Project Red Storm by monitoring tower roll-out and preparing progress reports.
Relations Executive
UNICEF
Feb 2019 - Feb 2019 (0 months)
Coordinated communications with stakeholders in Bangladesh’s sanitation sector and supported the National Sanitation Industry Consultation Project.
Education
Degrees, certifications, and relevant coursework
American International University-Bangladesh
Bachelor of Science, Computer Science & Software Engineering
Grade: 3.83/4.00
Completed a B.Sc. in Computer Science & Software Engineering with a 3.83/4.00 GPA; thesis on anomaly detection using neural networks.
Maple Leaf International School
A Levels, Mathematics, Physics & Chemistry
Grade: 4.00/4.00
Completed A Levels in Mathematics, Physics, and Chemistry with a 4.00/4.00 GPA.
Dhaka Residential Model College
Secondary School Certificate, Science
Grade: 5.00/5.00
Completed Secondary School Certificate (Science) with a 5.00/5.00 GPA.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
Skills
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