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Ibrahim BarmadaIB
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Ibrahim Barmada

@ibrahimbarmada

Media management and broadcast specialist with 22+ years in content lifecycle operations.

Canada
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What I'm looking for

I’m looking for a role where I can lead reliable content lifecycle operations—owning digital media workflows end-to-end, protecting assets through smart preservation and metadata, and collaborating closely with production and technology teams to keep broadcasts running.

I’m a media management and broadcast specialist with over 22 years of experience in content management and preservation, built across leading TV broadcasters in the Middle East and North America. Today at CBC Radio-Canada, I orchestrate the day-to-day Content Lifecycle Operations work across News, Postproduction, Sports, DAM, and Audio—driving strategic objectives through meticulous oversight and reliable workflows.

I manage media from creation through retrieval, reuse, preservation, and disposition—performing technical and editorial analysis of video and audio files, troubleshooting asset management workflows, and coordinating live events to ensure timely scheduling and high-quality capture. I also bring a strong IT and networking foundation (including Cisco certifications) to keep operations resilient—implementing proactive transitions to backup systems during outages while coordinating with technology and infrastructure stakeholders.

Experience

Work history, roles, and key accomplishments

CBC Radio-Canada logoCR
Current

Content Lifecycle Coordinator

CBC Radio-Canada

Dec 2017 - Present (8 years 4 months)

Orchestrate day-to-day content lifecycle operations across news, postproduction, sports, long-term projects, current affairs, DAM and audio media management, ensuring reliable digital workspaces and continuity during outages. Lead audio and media asset lifecycle in Dalet systems (creation-to-retrieval/reuse), troubleshoot asset workflows, and coordinate live event capture for broadcast and online

Sky News Arabia logoSA

Archive and Content Supervisor

Sky News Arabia

Feb 2012 - Dec 2017 (5 years 10 months)

Supervised newsroom archive and content workflows, ensuring timely retrieval and accurate browsing of archived material for editorial teams and digital platforms. Managed DAM metadata entry and preservation in SAN/deep archive/play-out environments, monitored server capacity, and handled ingest and play-out using broadcast and conversion equipment.

DI

Senior Media Researcher

Dubai Media Incorporated

Apr 2004 - Jan 2012 (7 years 9 months)

Oversaw scanning, clipping, indexing and coding of news stories and broadcast materials for newsroom use, and provided on-demand story information to editorial teams and delivery workflows. Supported documentaries and obituaries through research and retrieval from internal libraries and commercial databases, including remote breaking-news response via VPN.

MBC Group logoMG

Media Researcher

MBC Group

Apr 2002 - Apr 2004 (2 years)

Scanned, clipped and indexed news materials, editing and compiling packages using Avid News-Cutter and Avid Media-Browse tools. Monitored breaking news across competitor channels and supported multimedia production by researching and acquiring reference media and delivering descriptive shot lists for reporters.

Education

Degrees, certifications, and relevant coursework

Canadian Payroll Association (CPA) logoCC

Canadian Payroll Association (CPA)

Payroll Compliance Practitioner Certificate, Payroll Compliance

Completed a Payroll Compliance Practitioner certificate through the Canadian Payroll Association (CPA) in Toronto, Ontario.

OC

Oxford College

Diploma in Accounting and Payroll, Accounting and Payroll

Completed a Diploma in Accounting and Payroll at Oxford College in Toronto, Ontario.

CDI College logoCC

CDI College

Diploma in Business Administration and Management, Business Administration and Management

Completed a Diploma in Business Administration and Management at CDI College in Toronto, Ontario.

University of Aleppo logoUA

University of Aleppo

Bachelor of Science Degree in Electrical & Electronic Engineering, Electrical & Electronic Engineering

Earned a Bachelor of Science degree in Electrical & Electronic Engineering (Informatics Engineering Department, Computer section) at the University of Aleppo.

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