Hoàng Yến

At Karl Gross Logistics, I built the company’s TikTok channel from zero, creating content around the logistics industry. It reached nearly 700 followers in the first month, and a standout video earned more than 139,800 views and 8,190 likes.

Over six months at Karl Gross Logistics, I produced 60 videos that earned about one million cumulative views across the channel. I developed video ideas and scripts, and tested formats and trends.

At Moment of Life, I created social media content and managed its Instagram account, including scheduling posts and tracking content performance. I also proposed the “A Friend Winter” seasonal drinks photo series and café decor, which helped double or triple revenue during the peak period.

For the Mindora learning project, I planned content for Facebook, YouTube, and TikTok, adapting scripts for long-form posts, short videos, and podcasts. I’m looking to grow in a professional environment where I can combine creative thinking with hands-on execution to create effective content.