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Haripriya Abothu

@haripriyaabothu

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MBA Marketing student focused on marketing analytics, SEO/SEM, and measurable brand growth.

India

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What I'm looking for

I’m looking for an entry-level marketing role where I can apply my marketing analytics, SEO/SEM, and internship experience to grow brands with measurable impact, while learning in a dynamic team that values clear communication and problem-solving.

I’m an MBA Marketing student seeking an entry level marketing position where I can leverage my academic foundation in Marketing, analytical skills, and internship experience in marketing campaigns to drive brand growth and deliver measurable results.

Through my internship at Hindustan Coco-Cola’s Beverage Pvt. Ltd., I analyzed marketing penetration for Coco-Cola’s premium beverage segment (Maaza and energy drinks), collecting data across 70+ consumers and using segmentation to identify growth and opportunities. I’m also currently working as a Sales Intern in a Bangalore-based beverage company, maintaining customer relationships and converting prospects by pitching effectively, alongside projects like assessing government schemes by creating awareness among rural women.

Experience

Work history, roles, and key accomplishments

Marketing Intern

Hindustan Coca-Cola Beverages Pvt. Ltd.

Conducted a marketing penetration study of Coco-Cola’s premium beverages with a focus on Maaza and energy drink segments. Collected data from 70+ consumers, analyzed competitor performance, and identified growth opportunities through consumer segmentation.

Market Penetration Market Segmentation Competitor Analysis Marketing Research SPSS Advanced Excel Google Analytics SEO SEM