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Gabriela Ojeda SemideyGS
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Gabriela Ojeda Semidey

@gabrielaojedasemidey

Product Owner shaping digital healthcare at Clínica Alemana; prioritized teleconsultation improvements adopted by 70,000+ users.

Spain
Message

At Clínica Alemana de Santiago, I prioritized improvements to the web appointment and teleconsultation platforms, including automatic payments and delivery of clinical documents. I coordinated workflows across teams and platforms and guided an incremental launch, from pilot to public release.

At the BID, I led research with stakeholders across 7–10 countries and delivered a prioritized backlog and implementation roadmap. Today, as an independent consultant, I facilitate workshops that turn user insights into product decisions and advise on UX, Service Design, and product strategy.

Experience

Work history, roles, and key accomplishments

PS
Current

Consultora independiente

Product & UX / Estrategia de servicios

Jan 2023 - Present (3 years 9 months)

Facilito workshops para traducir insights de usuarios en decisiones concretas de producto. Asesoría y mentoría en UX, Service Design y estrategia de producto.

MP
Current

Docencia en Service Design & UX

Medu, Continuum HQ y clases particulares

Jan 2021 - Present (5 years 9 months)

Impartí el curso de Service Design para cohortes profesionales; actualmente doy clases particulares en distintos ámbitos.

CO

Practitioner & Content Creator

Colectivo23

Jul 2022 - Dec 2024 (2 years 5 months)

Practitioner y creadora de contenido para las rutas de Service Design y UX Estratégico; desarrollo de material formativo para cohortes profesionales.

FR

Sustainable Service Designer

FRUTA

Feb 2023 - Jul 2023 (5 months)

Lideré la conceptualización de un programa educativo de sostenibilidad basado en Design Thinking y coordiné su implementación en el currículo de los colegios participantes.

CH

UX & Service Designer / Lead Service Designer

Continuum HQ

Sep 2019 - Feb 2022 (2 years 5 months)

Trabajé en proyectos de UX y Service Design, incluyendo la Clínica Alemana de Santiago y el BID, aplicando Agile y Design Thinking.

BE

Service Designer

Beta User Testing and Experimenting

Oct 2019 - Jul 2020 (9 months)

Testeos de usabilidad e investigación de usuarios en entornos de alta complejidad; reportes de insights accionables para mejorar conversión y satisfacción.

Education

Degrees, certifications, and relevant coursework

Coursera logoCO

Coursera

Google Project Management Certificate, Project Management

Currently pursuing the Google Project Management Certificate on Coursera.

CO

Colectivo23

AI Tools & Tech Mindset, AI Tools

Completed the AI Tools & Tech Mindset certification from Colectivo23 in 2025.

Coursera logoCO

Coursera

SQL for Data Science, Data Science

Completed the SQL for Data Science certification on Coursera in 2025.

IT

Instituto Universitario de Tecnología

T.S.U., Publicidad

2012 - 2015

Earned a T.S.U. in Publicidad from Instituto Universitario de Tecnología, Venezuela, from 2012 to 2015.

Tech stack

Software and tools used professionally

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