Open to opportunities

Gabriela Moreno

@gabrielamoreno

Senior Graphic Designer at freelance agencies, creating brand identities and digital campaigns for brands across Panama, El Salvador, and Spain.

Panama

Message

As a Senior Graphic Designer / Creative Lead working independently with marketing agencies in Panama, El Salvador, and Spain, I develop branding projects, digital campaigns, and visual content. For Double Tap, I designed visual grids and campaigns for lifestyle and fitness brands, helping create consistency across digital communication.

At PIXEL ECOM MKT, I led a team of three designers and improved delivery times by 20% through optimized workflows. I also designed more than 300 digital campaigns and developed brand identities and visual interfaces for Shopify and Amazon stores.

Experience

Work history, roles, and key accomplishments

Current

Senior Graphic Designer / Creative Lead

Current

Freelance

May 2024 - Present (2 years 5 months)

Independent work for marketing agencies in Panama, El Salvador, and Spain, developing branding projects, digital campaigns, and visual content.

Branding Digital Campaigns Visual Content Google Ads Meta Ads Social Media Email Marketing Adobe Creative Suite Capcut Basecamp Notion ClickUp Slack Monday.Com ChatGpt

Head of Design Team & Senior Graphic Designer

Pixel Ecom Mkt

Jun 2019 - Apr 2024 (4 years 10 months)

Led a team of 3 designers, improving delivery times by 20% through optimized workflows. Designed over 300 digital campaigns (Google Ads, Meta Ads, email marketing), achieving engagement increases of up to 40% on social media.

Team Leadership Workflow Optimization Google Ads Meta Ads Email Marketing Branding Ecommerce Shopify Amazon UX UI Design

Graphic Designer

Zaga Publicidad

Aug 2018 - Jun 2019 (10 months)

Designed for traditional and digital media: print, TV, billboards, street furniture, and social media. Developed integrated campaigns for brands such as Melo, Stevens, El Campeón, El Fuerte, and Multibank.

Print Design TV Billboards Social Media Integrated Campaigns Branding

Graphic Designer

Latin Interactive

Feb 2016 - Mar 2017 (1 year 1 month)

Created digital advertising assets for brands across El Salvador, Guatemala, Honduras, and Panama. Designed social media campaigns that increased regional clients' digital visibility.

Digital Advertising Social Media Campaigns Creative And Design