Everton Gomes
@evertongomes
Analytics leader who builds teams and data platforms to drive strategy and measurable business impact.
What I'm looking for
I am an analytics leader with a Columbia University master’s and a decade of experience transforming data into strategic insights and measurable business outcomes. I have built and scaled analytics functions from scratch, recruited and mentored teams, and partnered with C-suite stakeholders to align analytics roadmaps with company OKRs.
At SmartEnergy I established the Business Analytics department, leading cross-functional initiatives that reduced acquisition costs, improved retention metrics, and enabled self-serve insights for over 70 stakeholders. I have hands-on expertise in SQL, Tableau, R, Python, dbt fundamentals, Snowflake data lakes, CDPs, A/B testing, and data integration for AI-driven automation.
I am collaborative and results-oriented, with a track record of implementing data platforms, automating reporting and operations, and translating analytics into business decisions that scale. I mentor talent, drive process improvements, and focus on delivering measurable impact.
Experience
Work history, roles, and key accomplishments
Senior Manager, Business Analytics
SmartEnergy
Aug 2022 - Present (3 years 5 months)
Built and led the Business Analytics department, recruiting and managing a team of 9 and partnering with C-suite to define an analytics roadmap that enabled self-serve insights for 70+ stakeholders and supported AI-driven sales and customer care automation.
Analytics Manager
SmartEnergy
Apr 2019 - Aug 2022 (3 years 4 months)
Established the local analytics team, implemented a Customer Data Platform and Snowflake data lakes, and launched campaign orchestration that reduced CPA by ~10% while driving A/B testing and sales conversion improvements.
Data Analyst
SmartEnergy
Jan 2016 - Apr 2019 (3 years 3 months)
Built the analytics function and ETL pipelines using SSIS and MSSQL, integrated Tableau dashboards tracking LTV, CPA and churn, and optimized marketing forecasts to improve call-center SLA and abandon rates to benchmark levels.
Consultant (Part Time)
Columbia Operations Consulting
Sep 2014 - May 2015 (8 months)
Delivered market analysis and entry roadmap for a mobile app developer and improved web analytics and loyalty strategies for Fresh Direct through Coremetrics analysis.
Network Engineer
GVT
Aug 2013 - Jan 2014 (5 months)
Managed and troubleshot corporate networking across three data centers and 17,000+ workstations, leading a six-person team to maintain availability and performance.
Network Engineer
PSA Peugeot Citroën
May 2009 - Oct 2012 (3 years 5 months)
Led IT projects with global stakeholders and telecom providers, tracked SLA/KPI performance for national contracts, and coordinated cross-functional delivery.
Product Manager Intern
PSA Peugeot Citroën
Mar 2008 - Aug 2008 (5 months)
Launched a global VPN RFP and documented incident management processes to improve support operations and global connectivity governance.
Education
Degrees, certifications, and relevant coursework
Harvard Business School Online
Certificate in Management Essentials, Management
Completed the Management Essentials certificate focusing on organizational decision-making, implementation, and change management.
Columbia University
Master of Science, Management Science and Engineering
Activities and societies: Scholarship recipient (CAPES and Lemann Foundation); led student organizations.
Completed a Master of Science in Management Science and Engineering with scholarship support; focused on analytics and management-related coursework.
Federal University of Paraná (UFPR) & ENSEA
Diplôme d'Ingénieur / Master of Engineering, Electrical Engineering
Grade: Summa Cum Laude (Très Bien avec les félicitations du Jury)
Activities and societies: BRAFITEC scholarship recipient; founded UFPR student fraternity chapter; organized technical workshops.
Completed a dual engineering program (Brazil–France exchange) resulting in an engineering degree with top honors for the ENSEA final project.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
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