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Everton Gomes

@evertongomes

Analytics leader who builds teams and data platforms to drive strategy and measurable business impact.

Brazil
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What I'm looking for

I seek a role leading analytics teams that shapes data strategy, partners with executives, drives measurable impact, and supports mentorship and growth.

I am an analytics leader with a Columbia University master’s and a decade of experience transforming data into strategic insights and measurable business outcomes. I have built and scaled analytics functions from scratch, recruited and mentored teams, and partnered with C-suite stakeholders to align analytics roadmaps with company OKRs.

At SmartEnergy I established the Business Analytics department, leading cross-functional initiatives that reduced acquisition costs, improved retention metrics, and enabled self-serve insights for over 70 stakeholders. I have hands-on expertise in SQL, Tableau, R, Python, dbt fundamentals, Snowflake data lakes, CDPs, A/B testing, and data integration for AI-driven automation.

I am collaborative and results-oriented, with a track record of implementing data platforms, automating reporting and operations, and translating analytics into business decisions that scale. I mentor talent, drive process improvements, and focus on delivering measurable impact.

Experience

Work history, roles, and key accomplishments

SM

Analytics Manager

SmartEnergy

Apr 2019 - Aug 2022 (3 years 4 months)

Established the local analytics team, implemented a Customer Data Platform and Snowflake data lakes, and launched campaign orchestration that reduced CPA by ~10% while driving A/B testing and sales conversion improvements.

SM

Data Analyst

SmartEnergy

Jan 2016 - Apr 2019 (3 years 3 months)

Built the analytics function and ETL pipelines using SSIS and MSSQL, integrated Tableau dashboards tracking LTV, CPA and churn, and optimized marketing forecasts to improve call-center SLA and abandon rates to benchmark levels.

PC

Product Manager Intern

PSA Peugeot Citroën

Mar 2008 - Aug 2008 (5 months)

Launched a global VPN RFP and documented incident management processes to improve support operations and global connectivity governance.

Education

Degrees, certifications, and relevant coursework

Harvard Business School Online logoHO

Harvard Business School Online

Certificate in Management Essentials, Management

Completed the Management Essentials certificate focusing on organizational decision-making, implementation, and change management.

Columbia University logoCU

Columbia University

Master of Science, Management Science and Engineering

Activities and societies: Scholarship recipient (CAPES and Lemann Foundation); led student organizations.

Completed a Master of Science in Management Science and Engineering with scholarship support; focused on analytics and management-related coursework.

FE

Federal University of Paraná (UFPR) & ENSEA

Diplôme d'Ingénieur / Master of Engineering, Electrical Engineering

Grade: Summa Cum Laude (Très Bien avec les félicitations du Jury)

Activities and societies: BRAFITEC scholarship recipient; founded UFPR student fraternity chapter; organized technical workshops.

Completed a dual engineering program (Brazil–France exchange) resulting in an engineering degree with top honors for the ENSEA final project.

Tech stack

Software and tools used professionally

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Everton Gomes - Senior Manager, Business Analytics - SmartEnergy | Himalayas