Open to opportunities

Erik Guevara

@erikguevara

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Graphic designer at BIGO Live, creating campaign visuals and event branding for digital platforms across LATAM.

Mexico

Message

At BIGO Live, I lead visual concept development and graphic production for digital campaigns and live events across LATAM. I create promotional visuals and event branding for in-app and social media use, and prepare production-ready files for marketing and development teams.

At DreamHunterStudio, I built scalable brand systems and campaign identities for L’Oréal and Cosmopolitan. I also led video and motion production for digital marketing, directed creative execution for Meta live streaming activations, and managed a small creative team.

At SICES Solar, I managed Meta Ads and Google Ads budgets and reduced cost per lead by 40% through campaign optimization, segmentation, and SEO improvements. My work spans branding, motion design, gaming and entertainment campaigns, digital marketing, and UI design.

Experience

Work history, roles, and key accomplishments

Current

Graphic Design Specialist

Current

BIGO Live

Nov 2023 - Present (3 years)

Led visual concept development and full graphic production for large-scale digital campaigns and live events across LATAM. Recognized twice as Top Performer in LATAM for visual impact and execution quality.

Branding Motion Graphics Digital Campaigns Event Branding Social Media Cross Functional Collaboration Adobe Creative Suite Figma

Graphic Motion Designer

AGS

Feb 2023 - Aug 2023 (6 months)

Developed visual concepts and branding materials for gaming conferences, slot promotions, and casino-related campaigns across Mexico and the US. Collaborated with Las Vegas-based teams to prepare graphic assets and presentations for casino operators.

Motion Design Branding Gaming Industry Promotional Graphics Event Identities Marketing Assets Adobe Creative Suite

Senior Designer

DreamHunterStudio

Jul 2021 - Feb 2023 (1 year 7 months)

Built scalable brand systems and campaign identities for clients including L’Oréal and Cosmopolitan. Led end-to-end video and motion production for digital marketing initiatives and directed creative execution for Meta live streaming activations.

Brand System Identity Design Video Production Motion Design Creative Direction Team Management Client Communication Adobe Creative Suite

Senior Designer

ECD Agency

May 2020 - Oct 2020 (5 months)

Delivered social media strategy, UI design, and motion assets for brands including Nissan and MAPFRE. Managed content calendars and cross-platform creative execution.

Social Media Strategy UI Design Motion Assets Content Calendar Cross Platform Creative Adobe Creative Suite

Digital Marketing Analyst

SICES Solar

Feb 2020 - Jun 2020 (4 months)

Managed $150K MXN in Meta Ads and Google Ads budgets with strong ROI performance. Reduced cost per lead by 40% through campaign optimization, segmentation strategy, and SEO improvements.

Meta Ads Google Ads Campaign Optimization Segmentation SEO Brand Video Performance Marketing

Graphic Design Specialist

Coco Entertainment

Mar 2018 - Feb 2020 (1 year 11 months)

Designed promotional materials and immersive brand visuals for large-scale live experiences. Produced multimedia content for digital campaigns and event activations.

Promotional Materials Brand Visuals Live Events Multimedia Content Digital Campaigns Events And Activations Adobe Creative Suite