At THE FLEECE COMPANY, I own the creative process for Meta paid social, from customer research and ad analysis through concepts and briefs. I produce 15 new concepts each week, write performance scripts and hooks, and direct three video editors.
Across NAVARO (VIA AGENCY), IRON RIDGE, and TICKGUARD (TICK REPELLENT BRAND), I developed native, static, and other paid-acquisition creative. At FREEDOM CAPITAL INSTITUTE (ATIF HUSSAIN), I produced 100+ conversion-focused assets, including emails, landing pages, VSLs, and webinar funnels.

