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Emily Mok

@emilymok

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A recent UX Design diploma graduate with 6+ years of design experience in advertising agencies.

Australia

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What I'm looking for

I seek a dynamic role that fosters creativity, collaboration, and growth opportunities.

As a recent graduate with a diploma in UX Design, I bring over six years of experience in art direction and graphic design within global advertising agencies. My journey has been marked by a commitment to creativity and innovation, leading projects that not only meet client expectations but also drive significant revenue growth. Currently, I am rebranding Ignition Studio, where I am responsible for the UX/UI redesign of the website and mentoring junior designers.

Previously, I played a pivotal role at VMLY&R Commerce, where I designed campaign assets for major brands like Coca Cola and Panadol, contributing to their impressive revenue growth. My experience at Wunderman Thompson saw me conceptualizing and executing integrated campaigns for global brands, winning prestigious awards for my work. I have a passion for mentoring and sharing knowledge, having judged student works at the Crowbar Awards.

Experience

Work history, roles, and key accomplishments

Current

Creative Partner

Current

Ignition Studio

Oct 2023 - Present (1 year 7 months)

Established a creative plan for the company and recruited project partners. Designed the company logo and established brand guidelines. Currently rebranding the company, conducting UX/UI redesign of the website, and mentoring junior web developers and graphic designers.

UX UI Design Branding Figma Graphic Design Creative Direction Art Direction Mentoring Web Design

Designer

VMLY&R Commerce

Nov 2023 - Mar 2024 (4 months)

Designed campaign rollout assets for digital  and on-ground shopper channels in AUNZ, for brands such as Coca Cola, Fanta, Panadol, Hahn. Contributed to Coca Cola and Haleon’s Q1  2024 organic revenue growth by 11% and  3% respectively.

Design Campaigns Digital Adobe Creative Suite Branding Prototyping Graphic Design

Art Director

Wunderman Thompson

Dec 2018 - Dec 2022 (4 years)

Conceptualised, developed and executed integrated regional campaigns for global brands such as HSBC, J&J, Shiseido and Penfolds. A notable campaign I led for Ensure significantly increased customer acquisition, winning Gold in MARKies Awards. I’ve also had the honour of judging the works of advertising students in Crowbar Awards for two years.

Campaigns Adobe Creative Suite Branding Art Direction Graphic Design Copywriting

Junior Art Director

McCann Health

Jan 2017 - Nov 2018 (1 year 10 months)

Worked on global healthcare brands such as Abbott, J&J and GSK. My most notable project, The Cleft Collection, delivered outstanding impact, bringing home four awards in categories such as Experiential Design, Direct Marketing and Health & Awareness.

Art Direction Copywriting Campaigns Design Branding

Junior Designer

McCann Health

Jul 2016 - Dec 2016 (5 months)

Designed, wrote copy, and brainstormed ideas for campaigns.

Graphic Design Copywriting Brainstorming Branding Advertising

Creative Intern

McCann Health

Feb 2016 - Jun 2016 (4 months)

Designed, wrote copy, and brainstormed ideas for campaigns.

Graphic Design Copywriting Brainstorming Branding Advertising

Graphic Design Intern

DW Communication

Aug 2011 - Oct 2011 (2 months)

Designed posters, brochures, banners, logos, brand guidelines, and corporate stationery for brands such as Toyota, Marina Bay Sands, SMU.

Graphic Design Adobe Creative Suite Branding

Education

Degrees, certifications, and relevant coursework

UX Design Institute

Professional Diploma, UX Design

2024 - 2024

Pursuing a Professional Diploma in UX Design, focusing on user-centered design principles, usability testing, and prototyping.

University at Buffalo, The State University of New York

Bachelor of Arts, Communication and Psychology

2013 - 2015

Grade: cum laude

Graduated with a Bachelor of Arts in Communication and Psychology, cum laude. This program provided a comprehensive understanding of human behavior and communication strategies.