Open to opportunities

Earl Baldwin

@earlbaldwin

Message

Creative UI/UX Designer translating brand narratives into engaging, responsive digital experiences and visuals.

United States

Message

What I'm looking for

I’m looking for a design role where I can own UI/UX and visual storytelling end-to-end, collaborate closely with marketing/brand teams, and grow through meaningful projects that value usability, clarity, and sustainable creativity.

I’m a Creative UI/UX Designer with 4+ years of hands-on experience turning brand stories into clear, compelling visuals across digital and print. I focus on making design feel intuitive, usable, and aligned with the identity a brand wants to project.

I strengthen brands by combining strategy and craft—branding and identity work, social media content, and polished marketing collateral. In previous roles, I improved audience engagement (30% increase) through content creation and storytelling, while supporting campaigns with thoughtful design assets.

I also bring real-world client delivery experience: I’ve created branding materials, packaging, and corporate assets for 300+ clients, and collaborated with organizations on brand projects. I’m comfortable producing large-format mockups and presentation-ready visuals that help teams communicate clearly.

As a design educator, I’ve taught Adobe Suite, design principles, and portfolio development, structuring learning modules used across an institute. I’m passionate about design education and sustainable creativity—and I bring Figma/Webflow workflows plus strong typography, layout, and visual communication skills to every project.

Experience

Work history, roles, and key accomplishments

Graphic Designer

Buni Brands

Sep 2024 - Jun 2025 (9 months)

Created branding materials, packaging, and corporate assets for 300+ clients, delivering large-format mockups and marketing collateral for government and corporate brands.

Brand Identity Design Packaging Design Marketing Design Visual Design Adobe Creative Suite Branding

Graphic Design Tutor

Qubit Institute of Technology

Jan 2025 - Mar 2025 (2 months)

Taught Adobe Creative Suite, design principles, and portfolio development, authoring curriculum and structured learning modules used across the institute.

Adobe Creative Suite Design Instruction Curriculum Development visual communication Modules Student Mentoring

Volunteer Designer

Watoto Go Green

Oct 2023 - Mar 2025 (1 year 5 months)

Designed educational and promotional materials and supported digital marketing initiatives to help improve visibility and engagement.

Graphic Design Promotional Design Branding Digital Marketing Social Media Content Canva visual communication

Social Media Manager & Designer

Frankie’s Cocktail Bar

Jan 2024 - Feb 2025 (1 year 1 month)

Increased engagement by 30% through content creation and storytelling strategies, producing promotional assets including event flyers and digital menus.

Social Media Marketing Content Creation Visual Storytelling Audience Engagement Promotional Design Event Marketing Digital Menus Marketing Analytics Canva Graphic Design

Sales & Marketing Assistant

Muthu Warwick Hotel

Jun 2024 - Sep 2024 (3 months)

Designed branded marketing content for hotel campaigns and events, and developed infographics and presentation decks for client proposals to strengthen digital brand consistency.

Infographics Brand Consistency Visual Identity Graphic Design

Education

Degrees, certifications, and relevant coursework

Moringa School

Certificate in Product Design (UI/UX), Product Design (UI/UX)

2025 -

Pursuing a Product Design (UI/UX) certificate program focused on UX research, UI design, and prototyping, including self-directed portfolio development.

Machakos University

Bachelor of Science, Tourism Management

2021 - 2025

Earned a BSc in Tourism Management (2021–April 2025), combining tourism studies with practical experience in creative communication and visual storytelling.