At British Council Cuba, I coordinate communication content and audiovisual materials for the organization’s platforms. I manage social media and support the planning and dissemination of institutional campaigns.
At Radio Sancti Spíritus, I led the news department’s transition to multimedia coverage, combining audio, video, and text. I created and managed the station’s YouTube channel and designed a social media plan that doubled Instagram interaction in three months.
At Periódico Escambray, I coordinated content strategy across digital platforms and supervised a team of five. A daily audiovisual content strategy increased organic Facebook reach by 40% during my first six months in the role.
I’ve also produced audiovisual coverage and support materials for cultural and educational events, and created graphic and video content using Adobe tools and low-cost software.

