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Diego Antonio Obregón Aguirre

@diegoantonioobregnag

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Demand Planner at CHARLY, turning sales and inventory analysis into forward-looking demand projections.

Mexico

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At CHARLY, I develop demand projections and analyze sales trends and inventory performance to support forward-looking planning. I also prepare Excel-based reports that improve visibility into demand, sales, and inventory information.

At SPORT PALACE, I managed key supplier relationships for major sports brands serving 60 retail stores across Mexico. I contributed to record sales during the 2023 winter season through the implementation of a purchasing model based on inventory turnover; earlier, I developed Excel macros and an inventory management program at LITTLE STEPS SHOES.

Experience

Work history, roles, and key accomplishments

Current

Demand Planner

Current

CHARLY

May 2026 - Present (5 months)

Develop demand projections to support forward-looking inventory planning and business decisions. Analyze sales trends and inventory performance to support demand planning and inventory management.

demand planning Forecasting Sales Analysis Inventory Analysis Excel Data Analysis

Senior Buyer

Sport Palace

Jan 2022 - Dec 2024 (2 years 11 months)

Managed key supplier relationships for major sports brands serving a network of 60 retail stores across Mexico. Contributed to record sales during the 2023 winter season through the implementation of a purchasing model based on inventory turnover.

Supplier Relationship Management Procurement Strategy Inventory Turnover Analysis Market Analysis Negotiation

Process Engineer – Soles Department

Perugia

Dec 2020 - Aug 2021 (8 months)

Held responsibility for the soles department within footwear manufacturing operations. Supported the operational management of the department in a process engineering role.

Process Engineering Manufacturing Operations Operational Management

Professional Intern – Inventory Management Automation

Little Steps Shoes

Jan 2020 - Jun 2020 (5 months)

Developed Excel macros to support inventory management activities. Designed an Excel-based inventory management program to organize inventory information and support inventory control.

Excel Macros VBA Inventory Management Automation

Education

Degrees, certifications, and relevant coursework

Universidad Iberoamericana León

Bachelor's Degree, Industrial Engineering

Activities and societies: Achieved the highest academic average in the graduating class; obtained an outstanding result in the EGEL professional examination.

Bachelor's Degree in Industrial Engineering from Universidad Iberoamericana León.