At Independent Projects, I lead visual direction and creative concepts, developing visual strategies and identities for different brands and projects.
I also design brand guidelines and cohesive visual systems, and coordinate visual and technical aspects for events and productions.
At Grupo Construcía, I created visual systems and brand guidelines across brands and channels. I led the conceptualization and visual direction of campaigns, events and corporate projects, and developed the group's visual identity across its digital ecosystem.
At Avatel Telecom, I developed the corporate visual identity and brand guidelines, integrated new brands into the visual ecosystem, and designed campaigns and brand applications for digital, print, OOH and web. Earlier, at Bipicar and memcom.uk, I developed campaigns, creative assets, communication materials and event-related assets.
