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Daniel BrasilDB
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Daniel Brasil

@danielbrasil

I design B2B SaaS and regulated digital products, from UX strategy to scalable design systems.

Portugal
Message

What I'm looking for

I'm looking for Senior, Lead or Principal Product Designer roles in Portugal, Europe or remotely, where I can shape complex B2B SaaS and regulated products, build design systems, and lead through technical argument across distributed teams.

I've led the design of Facilia at FIDUCIAL INFORMATICA for five years, taking a cloud invoicing and accounting SaaS from an inherited, unshippable scope into production for tens of thousands of small businesses in France.

I built and own the design system behind Facilia, including tokens, components and ZeroHeight documentation aligned with PrimeNG, and led the move from Adobe XD to Figma. I also set UX direction for the mobile app across teams in France and Portugal, hired and onboarded a second designer, and led the combined QA and UX team from 2024 to 2026.

Earlier, I designed KYC and AML onboarding at Fractal in Berlin and large-scale digital experiences at Terra, including the London 2012 Olympics experience across desktop, mobile and TV. I began in advertising, ran my own digital studio for five years, and bring a practical approach: ideas need to land quickly, and work only counts when it ships.

Experience

Work history, roles, and key accomplishments

FIDUCIAL INFORMATICA logoFI
Current

Principal Product Designer · Design Owner, Facilia

May 2021 - Present (5 years 3 months)

Design owner of Facilia, a cloud B2B SaaS for invoicing and accounting, used on subscription by tens of thousands of small businesses across France. Inherited the project six months in, with no design direction and a scope that could not ship, and took it into production.

· Defined the product's UX foundation and information architecture across multiple modules, from invoicing to expense manageme

FI
Current

Principal Product Designer

FIDUCIAL INFORMATICA

May 2021 - Present (5 years 3 months)

Design owner of Facilia, a cloud B2B SaaS for invoicing and accounting, used by tens of thousands of small businesses across France. Inherited the project with no design direction and took it into production, building the design system and leading UX direction for the mobile app.

Fractal logoFR

Senior Product Designer · Identity & Compliance

Jul 2019 - May 2021 (1 year 10 months)

Design de produto e de marca na Fractal ID, empresa de identidade sediada em Berlim que constrói onboarding de KYC e AML para produtos digitais regulados.

· Desenhei o fluxo de autorização baseado em consentimento: nada avança sem que o utilizador aceite explicitamente o que a aplicação parceira pode aceder · Desenhei a sequência mobile de verificação de identidade, que guia as pessoas na captu

WayComm Comunicação Interativa logoWI

Lead UX / UI Designer

Aug 2015 - Jun 2019 (3 years 10 months)

Led UX and art direction across the agency's client projects.

· Dinamize: navigation restructure, dashboards, reporting and help centre for a B2B SaaS marketing automation platform with over 22,000 customers and offices in Portugal, Canada and the US · Hospital Moinhos de Vento: information architecture for a JCI-accredited hospital affiliated with Johns Hopkins Medicine, including oncology conte

Terra logoTE

Senior UX Architect

Jun 2012 - Aug 2014 (2 years 2 months)

Product design in agile teams building new digital products for one of the largest portals in the Americas, at around 100 million pageviews a day.

· London 2012 Olympics: Terra held exclusive online rights in Brazil, and the team had six months to ship the products that would carry them. I designed the experience across desktop, mobile and TV. On the web side we shipped two players instead of one

Solve Interativa logoSI

Chief Executive

Mar 2003 - Sep 2008 (5 years 6 months)

Founded and ran my own digital studio for five years, responsible for the full cycle: client relationships, scoping and budgets, information architecture, art direction, design, testing and QA.

Clients included Gerdau, the largest steel company in Latin America, plus Angeloni, RBS and Terra.

Education

Degrees, certifications, and relevant coursework

UB

ULBRA - Universidade Luterana do Brasil

Bachelor in Advertising

1998 - 2003

Universidade Luterana do Brasil logoUB

Universidade Luterana do Brasil

Bachelor in Advertising, Advertising

1998 - 2003

Bachelor in Advertising from Universidade Luterana do Brasil, completed in 2003.

CF

Colégio Farroupilha

High School

1993 - 1996

Tech stack

Software and tools used professionally

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