Looking for a job

Dalila Souza

@dalilasouza

Message

I create conversion-focused short-form performance ads for digital brands.

Brazil

Message

What I'm looking for

I'm looking to create performance-driven video ads for digital brands, contributing conversion-focused creative ideas, testing new angles, and collaborating remotely on high-impact campaigns.

I create direct-response video ads designed to stop the scroll and drive conversions for digital brands and online businesses.

As a freelance video editor, I edit performance creatives for Meta, TikTok, Instagram, Facebook, and YouTube. I build hooks, pattern interrupts, CTAs, UGC-style ads, VSL creatives, and retention-focused edits.

I develop multiple hooks, angles, and ad variations for A/B and creative testing. My workflow includes AI avatars, AI voiceovers, AI B-roll, generative video assets, motion graphics, and sound design.

I've also supported social media content, visual communication, marketing materials, and digital brand assets at Ápice XPInvestimentos. I collaborate remotely on creative reviews, revisions, and delivery through Frame.io.

Experience

Work history, roles, and key accomplishments

Current

Freelance Video Editor

Current

Direct Response

Jan 2023 - Present (3 years 8 months)

Edit high-converting video ads for Meta, TikTok, Instagram, Facebook, and YouTube. Develop multiple hooks, angles, and ad variations for A/B testing and creative testing.