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@chronochromeuser
Finance-focused analyst specialising in financial accounting, sustainability integration, and data-driven reporting.
I am a detail-oriented finance and accounting student pursuing a Bachelor's in Business Administration & International Business, focused on financial accounting and data analysis to support strategic decisions.
I co-designed and launched an onboarding funnel and operational playbooks at ExecutESG, automating materiality assessments and reducing manual spreadsheet work by ≈80% through in-app AI workflows.
I developed a supplier sustainability evaluation framework for a university training project, creating a weighted risk model with KPIs aligned to CSRD standards and translating complex sustainability risks into measurable indicators.
I have practical marketing analytics experience running multi-channel campaigns with GA4, Google Ads, Meta and TikTok, improving acquisition costs and growing qualified inquiries; I bring strong Excel and Power BI skills combined with hands-on CRM and tracking implementation experience.
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Work history, roles, and key accomplishments
ExecutESG
Oct 2025 - Present (1 month)
Co-designed and launched a structured onboarding funnel and curriculum for Sustainability Experts, built in-app playbooks and checklists that reduced manual spreadsheet work by ≈80% and linked material topics to business KPIs/OKRs with finance alignment.
Vaasa University of Applied Sciences
Jan 2023 - Jan 2027 (4 years)
Designed a supplier sustainability evaluation framework based on ESG and CSRD standards, created a weighted risk model with KPIs for supplier assessment, and collaborated with industry professionals to translate sustainability risks into measurable indicators.
Diva By Boy
Jun 2025 - Sep 2025 (3 months)
Managed multi-channel Google, Meta and TikTok campaigns, implemented GA4 and UTM tracking to attribute leads, and reduced cost-per-acquisition by ~20% while increasing social followers ~40% through targeted retargeting and creative A/B testing.
Degrees, certifications, and relevant coursework
Bachelor of Business Administration, Business Administration & International Business
2023 -
Activities and societies: Training Project – Supplier Sustainability Control (designed ESG-based supplier evaluation framework and weighted risk model); involvement in sustainability and finance-aligned coursework.
Pursuing a Bachelor's degree in Business Administration with a focus on International Business and specialization in financial accounting, emphasizing financial analysis and reporting.
High School Diploma, General Secondary Education
Completed high school education; participated in cross-cultural teamwork and preparatory activities for higher education.
Software and tools used professionally
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