Christina Sande

Manages operations at an indie book store curating diverse titles. Led social
media management, creating engaging content and executing successful digital campaigns. Strengthened design skills, deepened branding insights, and honed audience-focused visual creation.

Engages with local brands and musicians across Richmond, VA,
Norfolk, VA, and Berlin contributing to brand identity establishment, promotional
poster design, social media campaigns and the creation of versatile print and digital assets.

Acquired valuable insights spanning marketing, contemporary arts, PR, and
multimedia design domains. Skillfully utilized 3D SketchUp to craft intricate gallery mockups and adeptly designed merchandise materials that seamlessly adhered to brand guidelines.

Collaborated with a multidisciplinary cohort of peers and industry experts in a strategic alliance with Storefront for Community Design. Engaged in critical urban inquiries and employed design thinking methodologies to proactively address complex challenges emerging within the cityscape.

Led the development of a dynamic brand identity system with a strong
focus on accessibility. Produced accessible PDFs and engaging zines showcasing the creative output of MELT participants. Played an integral role in social media management, content creation, image editing, and the production of design files using Adobe Creative Cloud.

Revitalized design concepts to suit various media formats, encompassing web, social media, and print, within the unique context of a student-run arts magazine. Collaborated seamlessly with cross-functional teams to ensure content alignment with trends, effectively capturing the magazine’s dynamic spirit.