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Carmen Aragón

@carmenaragn

Financial and business leader at Nationale-Nederlanden, growing a client portfolio through tailored financial advice and solutions.

Spain

Message

At Nationale-Nederlanden, I build and grow a portfolio of individual and business clients, offering tailored advice on protection, savings, investment, and financial planning. I develop proposals around each client’s needs and follow through with ongoing service.

I founded and directed Bodegón Aragón C.A. for six years, setting its strategy and growth plans while improving sales, profitability, and operating efficiency. Earlier, I led accounting at Setradeven, assessed credit risk at Coca-Cola FEMSA, and audited financial statements at KPMG.

Experience

Work history, roles, and key accomplishments

Current

Agente Exclusivo

Current

Nationale-Nederlanden

Jul 2024 - Present (2 years 3 months)

Builds and grows a portfolio of individual and corporate clients through consultative advice on protection, savings, investment, and financial planning. Designs tailored proposals and ensures post-sale follow-up to foster client loyalty.

Financial Planning Customer Relationship Management Sales Business Development Consultative Selling

Fundador y Director General

Bodegón Aragón C.A.

Jul 2018 - Jul 2024 (6 years)

Founded and directed the company for six years, defining strategy and growth plans. Drove sales growth, positioning, and profitability through commercial strategies, and improved operational efficiency by optimizing inventory and purchasing.

Business Strategy Leadership Financial Management Budgeting Cash Flow Management Cost Control Supplier Negotiation Team Building Customer Retention

Gerente de Contabilidad

Setradeven, C.A.

Sep 2013 - May 2018 (4 years 8 months)

Directed the accounting department and its team, ensuring reliable closings and financial statements. Provided management with financial reports for decision-making and supervised the application of accounting policies and principles.

Accounting Financial Reporting Team Leadership US GAAP Internal Controls

Ejecutiva de Crédito y Cobranza

Coca-Cola FEMSA

Dec 2011 - Aug 2013 (1 year 8 months)

Protected the company's financial health by evaluating client credit risk and managing credit and collections follow-up. Prepared risk reports based on analysis of payment histories and behavior.

Credit Analysis Risk Assessment Collections Financial Analysis Reporting

Auditor Senior

KPMG

Sep 2007 - Dec 2011 (4 years 3 months)

Audited financial statements in accordance with International Standards on Auditing, evaluating risks and internal controls and identifying improvement opportunities. Supervised and trained new team professionals.

Audit Financial Statements Risk Assessment Internal Controls Team Supervision Training