Barbara de Guzman

At Hunter Engine, I develop SEO, GEO, AEO, and AI search visibility strategies that help businesses improve discovery across Google and AI-powered search platforms.

I turn keyword research, search intent, competitor reviews, content gaps, and technical SEO evaluations into optimized titles, metadata, service pages, landing pages, and conversion-focused content. I also build AI-assisted workflows and dashboards that prioritize visibility, ranking, content, and conversion opportunities.

Through Revenue Infrastructure and Funnel and Fawn, I've improved digital acquisition, customer journeys, campaign performance, lead nurturing, and operational workflows for multiple businesses. My automated lead-nurturing architectures contributed to a 40% increase in customer lifetime value.

My property marketing experience at SMDC International Sales gives me firsthand insight into buyer behavior, high-value property positioning, local discovery, and international lead generation. I'm especially focused on helping hospitality and property businesses earn stronger non-branded visibility, direct traffic, and conversions.