Azubuike Precious
@azubuikeprecious
Audience intelligence analyst skilled in data-driven content strategy and digital growth.
What I'm looking for
I am an audience intelligence analyst with over five years' experience across sales, social media management, and content analytics. I focus on translating cross-platform performance data into actionable insights that inform editorial and marketing strategy.
In my current role I establish and maintain a unified view of audiences, provide content-performance analysis to editorial teams, and partner with marketing to define targeting for acquisition campaigns. I identify churn signals and optimize lifecycle marketing to improve user retention.
Previously, I managed social media for organizations and clients, consistently meeting sales goals, improving customer retention, running paid campaigns, and producing SEO-optimized content. As a freelance writer I delivered articles, blog posts, and marketing copy tailored to brand voice and engagement goals.
I bring strong analytical skills, experience with content optimization and keyword research, and a track record of converting data into dashboards and reports that guide strategic decisions. I am eager to apply these strengths to drive growth and engagement in a results-focused team.
Experience
Work history, roles, and key accomplishments
Audience Intelligence Analyst
Work Smart
Nov 2024 - Present (10 months)
Established and maintained a unified view of audiences and translated cross-platform content performance analysis into actionable intelligence to inform editorial and marketing strategies, improving targeting and retention efforts.
Freelance Writer
Self Employed
Jan 2020 - Present (5 years 8 months)
Produced SEO-optimized articles, blog posts, product descriptions, and marketing copy for clients across technology, education, and entertainment, improving engagement and site traffic.
Social Media Intern
Socialander
Jul 2020 - Apr 2021 (9 months)
Tracked sales goals, prepared quarterly reports, managed company social channels, and optimized web content using SEO tools to increase customer retention and improve search rankings.
Social Media Manager
We The Youth
Jan 2019 - Jun 2020 (1 year 5 months)
Managed social content and campaigns for an NGO advocating youth political participation, ran Facebook ads, collected user data, and analyzed campaign performance to inform outreach strategies.
Education
Degrees, certifications, and relevant coursework
Enterprise Development Centre
Certificate, Entrepreneurship
Completed an entrepreneurship course covering human resource management, strategic planning, time management, operations management, and marketing management.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
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