Ayushi ShahAS
Open to opportunities

Ayushi Shah

@ayushishah

Experienced UX designer passionate about creating impactful user experiences.

United States
Message

What I'm looking for

I seek a collaborative environment that values innovation and user-centered design, offering opportunities for growth and impactful projects.

I am a dedicated UX designer with a strong background in creating user-centered designs that enhance usability and accessibility. Currently, I serve as an Adjunct Professor at New York University, where I instruct aspiring UX professionals in core design principles and mentor them through their projects. My teaching experience complements my hands-on work in the industry, where I have successfully designed innovative solutions for various clients.

Throughout my career, I have contributed to impactful projects, such as developing an AI-enabled prenatal screening tool for underserved communities and enhancing consumer experiences for global brands. My ability to conduct thorough user research and collaborate with multidisciplinary teams has allowed me to deliver end-to-end product experiences that meet both user needs and business goals. I am passionate about leveraging design to create positive social impact and improve lives.

Experience

Work history, roles, and key accomplishments

NU
Current

Adjunct Professor

New York University

May 2025 - Present (2 months)

Instructed an “Introduction to UX Design” course for 15+ students, teaching core design principles, user research methods, and AI tools. Mentored end-to-end UX projects from problem framing to prototyping and presentation.

PD

Experience Designer

Philips Experience Design

Jul 2022 - Present (3 years)

Designed an AI-enabled prenatal screening tool for a Gates Foundation–funded initiative, targeting pregnancy-related mortality in underserved communities. Conducted user research, market analysis, prototyping, and usability testing in collaboration with various teams. Delivered an end-to-end product experience to help frontline health workers identify complications across critical pregnancy parame

DE

Junior Design Strategist

Designit

Sep 2021 - Present (3 years 10 months)

Enhanced the consumer experience for a global B2B hygiene company, scaling across 6 geographies and 3 industries. Facilitated co-creation workshops, implemented user research findings, and collaborated with a multidisciplinary design team to develop an experience strategy. Led a brand strategy initiative for a non-profit to improve access to technology for the visually impaired, conducting user in

UG

Product Design Intern

Uncommon Goods

Jun 2021 - Present (4 years 1 month)

Designed 3 consumer products for the brand catalog from conception to execution, including market research, iteration, artwork, visual presentation, and CAD engineering. Partnered with manufacturers and vendors to successfully launch 1 product.

DE

Design Intern

Designit

Jun 2020 - Present (5 years 1 month)

Produced a strategic report on “The Impact of the Pandemic on the Beauty and Wellness Industry” for relevant clients. Gathered insights from 15+ user and expert interviews and 50+ survey responses, developing and presenting actionable solutions to improve user experience.

AA

Design and Research Intern

Aagghhoo

Jun 2019 - Present (6 years 1 month)

Launched a sustainable circular economy model for organic baby clothing products. Conducted user interviews, ideated and tested experience improvements, reducing customer costs by up to 25% and expanding the customer base.

Education

Degrees, certifications, and relevant coursework

NE

New York University, Tandon School of Engineering

M.S. Integrated Design & Media, Integrated Design & Media

Recipient of the Merit Scholarship. Relevant coursework: User Experience Design, Strategy, Interaction Design, Accessibility, Human-Computer Interaction.

PI

Pratt Institute

Bachelor of Industrial Design, Industrial Design

Graduated with Honors. Relevant coursework: Product Design, Visual Design, Psychology, Sustainability.

Tech stack

Software and tools used professionally

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