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athaya rachma

@athayarachma

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Social media and design lead at AESI creating monthly content strategies and visual branding for corporate events.

Indonesia

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At Indonesian Solar Energy Association (AESI), I develop monthly social media content strategies and manage production from ideation through publishing. I also lead visual branding for corporate events and promotional materials, using engagement analytics to optimize performance.

Alongside my AESI work, I annotate data and evaluate AI-generated responses for CrowdGen, Clickworker, HiveMicro, and DataAnnotation. I also record speech data for Pila8 and Margvoice, following project guidelines and reviewing recordings for quality.

Experience

Work history, roles, and key accomplishments

Current

Head of Social Media and Design

Current

Indonesian Solar Energy Association (AESI)

Mar 2025 - Present (1 year 7 months)

Develop and execute monthly content strategies across social media platforms. Manage end-to-end content production including ideation, design, and publishing, and lead visual branding for corporate events.

Social Media Management Content Strategy Content Production Design Analytics Branding

Current

AI Trainer / Data Annotator

Current

CrowdGen, Clickworker, HiveMicro, DataAnnotation

Jan 2025 - Present (1 year 9 months)

Perform image annotation using bounding boxes and object detection techniques for AI training datasets. Evaluate and score AI-generated responses for accuracy, relevance, and safety.

Data Annotation Bounding Box Annotation Object Detection Data Labeling Data Categorization AI Response Evaluation Web Validation Content quality review Data Verification

Current

Voice Recording Freelancer

Current

Pila8 & Margvoice

Jan 2025 - Present (1 year 9 months)

Read and record provided scripts for voice and speech data collection projects. Follow project guidelines for pronunciation, pacing, tone, and recording quality.

Voice Recording Script Readings Pronunciation Audio Quality Quality Assurance

Secretariat Staff

Indonesian Solar Energy Association (AESI)

Jul 2024 - Mar 2025 (8 months)

Managed membership administration and internal documentation processes. Coordinated with PLN and EBTKE regarding rooftop solar quota updates, and handled payroll and overtime documentation.

Administration Documentation Coordination Payroll Event Coordination Stakeholder Communication

HR Intern – Talent Acquisition

PT Elang Mahkota Teknologi Tbk

Feb 2022 - Aug 2022 (6 months)

Sourced and screened candidates based on hiring requirements. Conducted interviews, supported assessment processes, and prepared recruitment reports and interview summaries.

Talent Acquisition Candidate Sourcing Screening Interviewing Recruitment Reporting Employer Branding