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Asim MughalAM
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Asim Mughal

@asimmughal

3D and AI generative artist creating social content, motion graphics, and VFX for commercial and game projects.

Pakistan
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As a freelance 3D & AI Generative Artist, I create social media content, motion graphics, and VFX for commercial and game projects.

At IMPACT BBDO, I created digital content for Etihad Airways. At WEOM, I directed the VFX pipeline from concept to final assets for UI and in-game environments, working with Tech Art and Programmers on visual quality and performance.

At RED COMMUNICATION ARTS, I produced social media content for brands including Nescafe, Nestle Pure Life, Nido, and Nestle yogurt and cream. At OGILVY AND MATHER, I created and directed digital content for Nestle products.

At GAME TORQUE, I delivered mobile games with a cross-functional team and drove workflow gains through Unity and 3ds Max adoption. Earlier, I worked on game animation and environments, and contributed VFX to the documentary Secret Planes World War II.

Experience

Work history, roles, and key accomplishments

WE

Senior VFX Artist

Weom

Sep 2022 - Feb 2024 (1 year 5 months)

Directed VFX pipeline from concept to final assets for UI/in-game environments. Collaborated with Tech Art/Programmers to balance visual quality with performance optimization.

RA

Senior Animator Lead

Red Communication Arts

Apr 2021 - Aug 2022 (1 year 4 months)

Produced digital content for social media platforms like Facebook, Instagram, and YouTube for brands such as Nescafe, Nestle Pure Life, milk packs, Nido, Nestle yogurt and cream.

OM

Art Director

Ogilvy and Mather

Mar 2018 - May 2022 (4 years 2 months)

Created and directed digital content for Nestle products such as LactoGrow, LactoGen, Cerelac, Nature Selection, Nido1+, Nido3+, NANGrow, FruitaVitals, and NesFruta.

GT

Games Manager / Creative Lead

Game Torque

Dec 2014 - Dec 2017 (3 years)

Senior Production Lead delivering mobile games on time (95% success) via cross-functional team leadership (Art, Dev, QA). Drove 20% retention through optimized VFX and 30% workflow gains via Unity/3ds Max adoption.

NC

Senior Animator

North Bay Solutions (CDOC)

Apr 2012 - Nov 2013 (1 year 7 months)

Responsible for all 2D/3D game animation using native and Unity game engine.

EA

Visual Effect Generalist

Eureka Asia

Jan 2007 - Oct 2010 (3 years 9 months)

VFX artist on the documentary Secret Planes World War II for History Channel, Discovery Channel and National Geographic Channel.

AS

3D Artist

Anivista Animation Studio

Feb 2006 - Dec 2007 (1 year 10 months)

Worked on cartoon series for UTV India: A Christmas Carol: Scrooge's Ghostly Tale; Robin Hood: Quest for the King; Jungle Book: Rikki-Tikki-Tavi to the Rescue; The Prince and the Pauper: Double Trouble; The Three Musketeers: Saving the Crown.

Education

Degrees, certifications, and relevant coursework

LT

Lahore School of Information Technology

Bachelor, Computer and Information Technology

2000 - 2004

Bachelor in Computer and Information Technology from Lahore School of Information Technology, Lahore, Pakistan, from 2000 to 2004.

NA

National College of Arts

Diploma, Multimedia Production

Diploma in Multimedia Production in 3D Animation from National College of Arts.

Tech stack

Software and tools used professionally

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