Open to opportunities

Arinze Michael

@arinsmart

Community growth and digital marketing specialist turning complex products into engagement, analytics, and measurable business growth.

Nigeria

Message

What I'm looking for

I’m looking to support teams with data-driven campaign strategy, measurable growth, and scaling remote communities. I want to combine user onboarding, community management, and digital marketing to strengthen brand presence and engagement.

I leverage digital marketing, product strategy, social media management, and community growth to turn complex trading products into clear user experiences. I’m focused on designing and executing campaigns that drive engagement and optimize user onboarding for measurable results.

In recent roles, I translated complex trading features into user-friendly communication, led community engagement across Nigeria and EMEA, and delivered training and onboarding programs. I also used AI tools to create professional marketing graphics, generate campaign analytics insights, and produce promotional video content—improving content efficiency and performance.

I’ve managed and scaled Discord, Telegram, and X communities, implemented AI-assisted content workflows, and coordinated influencer and PR collaborations to strengthen brand visibility. Through targeted campaigns (including a reported 30% increase in trading volume and 100% growth in holders), I build data-driven strategies that help teams enhance online communities across global and remote environments.

Experience

Work history, roles, and key accomplishments

User Support & Growth Specialist

NoOnes

Jan 2024 - Jan 2025 (1 year)

Translated complex trading features into user-friendly communication to improve adoption across Nigeria and EMEA. Led community engagement, ran training/onboarding, executed adoption campaigns, and tracked KPIs to optimize strategies.

User Support Community Engagement Product Communication Onboarding Marketing Campaigns AI Content Creation Campaign Analytics KPI Tracking P2P Trading Spot Trading

Operations & Community Manager

Oamo.io

Jan 2022 - Jan 2023 (1 year)

Managed and scaled Discord, Telegram, and X communities while producing AI-assisted marketing content. Implemented AI workflows for content scheduling and engagement tracking, coordinated influencer/PR collaborations, and provided responsive user support.

Community Management Discord Telegram Graphic Design Content Scheduling Workflows Influencer Marketing User Support

Community Growth & Support Manager

XterioGames

Jan 2021 - Jan 2022 (1 year)

Led community communication strategies across gaming ecosystems to keep messaging consistent and drive engagement. Managed community campaigns and interactive activities to improve participation, retention, and user satisfaction, and oversaw media/content initiatives aligned to brand positioning.

Communication Community Growth Campaign Management User Engagement Retention Content Initiatives Brand Messaging Interactive Community Activities

Marketing and Community Lead

UnidefDAO

Jan 2020 - Jan 2021 (1 year)

Built and managed community platforms to drive engagement and foster trust among users. Executed marketing campaigns to increase trading activity and expand the user base, coordinating teams and influencers to deliver consistent messaging and maximize reach.

Community Management Marketing Campaigns Influencer Collaboration Team Coordination Brand Messaging User Engagement Trust