aparna pal

Developed interactive dashboards in Tableau and Power BI for marketing and finance teams, reducing report generation time by 50%. Cleaned and transformed large datasets using SQL and automated weekly reports with Python, reducing manual reporting time by 30%. Optimized complex SAS programs for statistical analysis and reporting, improving data processing efficiency by 20%.

Created and maintained Excel-based dashboards to track daily sales and inventory, and built Power BI reports integrating multiple spreadsheets and CSVs. Collaborated with data engineers to understand data models and report automation. Automated reporting workflows using SAS Macros, reducing turnaround time by 50%, and optimized claims processing reports using efficient PROC SQL queries.

Developed and maintained SAS programs for workforce management reports, helping the HR team in data-driven decision making. Implemented data integration using Proc SQL for various sources, providing accurate workforce analytics. Automated the generation of monthly reports on employee headcount, retention, and recruitment, delivering insights that improved workforce planning and reduced employee tu

Managed client relationships and project execution for domestic and international trade exhibitions. Coordinated marketing strategies, leading to increased brand exposure and customer engagement. Analyzed customer trends and sales data to enhance business decision-making.

Completed a Post Graduate Diploma in Event and Exhibition Management. The program focused on developing skills for managing and executing various events and exhibitions.

Obtained a Bachelor of Business Administration degree. The curriculum covered core business principles, administration, and management practices.