Skip to main content
AS
Looking for a job

Andrew Short

@andrewshort1

Mobile Business Manager at Samsung Electronics managing Canada’s $31M mobile e-commerce business and $1.2M performance marketing budget.

United States
Message

At Samsung Electronics, I oversee the digital commerce business for Mobile eXperience products in Canada, managing a $31M USD business and a $1.2M USD performance marketing budget. I plan and optimize campaigns across paid search, social, programmatic, and affiliate channels.

At HARMAN International, I managed demand planning across consumer audio product categories and led the monthly planning cycle. I aligned teams across sales, marketing, supply chain, and finance on forecasts and inventory positioning.

At Studio Distribution Services, I planned physical media sales for major retail accounts. I developed the Prime Day promotion strategy, which doubled year-over-year sales in my first year.

Earlier, I worked in sales planning and demand planning at WarnerMedia, Ferrara Candy Company, and Coca-Cola Bottling Co. Consolidated, and in retail planning and merchandising at Belk. I hold a Master’s in International Business from Hult International Business School.

Experience

Work history, roles, and key accomplishments

Samsung Electronics logoSE
Current

Mobile Business Manager - Mobile eXperience Divison

Sep 2023 - Present (3 years 1 month)

As the Business Manager for Samsung’s Digital Commerce team in Canada, I oversee a $31M USD business, driving growth and innovation across our e-commerce ecosystem. My role spans strategic planning and execution for our mobile experience product portfolio—including smartphones, tablets, wearables (watches and buds), and accessories.

I lead end-to-end digital marketing initiatives, managing a perf

HARMAN International logoHI

Lead demand planning analyst

Aug 2021 - Oct 2023 (2 years 2 months)

As a Lead Demand Planning Analyst at Harman, I am responsible for forecasting and demand planning across multiple product categories within the consumer audio division. My role bridges data analytics, market intelligence, and cross-functional collaboration to ensure accurate demand signals and optimal inventory positioning across global markets.

I lead the monthly demand planning cycle, aligning

Studio Distribution Services logoSS

Sr. Retail Planning Analyst - Amazon

Apr 2021 - Aug 2021 (4 months)

As the Sr. Retail Sales Planning Analyst, I led the strategic planning and execution of physical media (DVD) sales for major retail accounts. I played a key role in driving growth through data-driven promotional strategies, inventory optimization, and cross-functional collaboration with sales, marketing, and operations teams.

Key Contributions:

Spearheaded the Prime Day promotion strategy, doubl

WarnerMedia logoWA

Manager Retail Sales Planning

Apr 2020 - Apr 2021 (1 year)

• Managed the Wal-Market Canada sales business in revenue of $40.7M
• Collaborated with others to discuss new promotional opportunities.
• Improved promotional title selection process by developing ad hoc files based on proven US model and applied it to the Wal-Mart Canada business
• Worked closely with team members to deliver promotional opportunities, develop solutions and provide post promo ana

Ferrara Candy Company logoFC

Demand Planning Analyst

Aug 2018 - Apr 2020 (1 year 8 months)

• Managed demand planning Christmas, Easter, and Wholesale Business Channel totaling approximately 150 -200 skus and $90MM in revenue
• Maintained appropriate inventory of supplies and products
• Identified product usage in business history and based minimum and maximum inventory levels on those needs
• Assessed, optimized and elevated operations to target current and expected demands
• Set meetin

Coca-Cola Bottling Co. Consolidated logoCC

Senior Planning Analyst

May 2017 - Jun 2018 (1 year 1 month)

Create annual budget for total independent grocery store chains for 2017 – 2018 fiscal year
Create, manage, and implement promotional calendar and pricing for independent grocery chains
• Understand the customer margin, sales, and volume growth needs and align them with Coca Cola budget assumptions
• Develop plans of action to adjust for market movement and sales trends
Negotiate and manage cont

Coca-Cola Bottling Co. Consolidated logoCC

Planning Analyst

Sep 2015 - May 2017 (1 year 8 months)

• Develop annual budget for Coca Cola customers for the Full Service on Premise sales area in the amount of $240 mil
• Regularly provide sales team support by creating ad hoc reporting, trend analysis, and budgeting insight
• Forecast sales annual sales, develop financial targets, and gauge progress towards those targets
• Develop ad hoc reporting to monitor product, sales channel, and weekly sal

Belk logoBE

Assistant Buyer - Kitchen Prep, Cookware, and Storage

Jun 2015 - Sep 2015 (3 months)

Assist the Buyer in implementing, administering and executing customer focused, profit minded strategies to maximize performance within the Kitchen ad Luggage categories.
• Communicate and manage vendor relationships and act as a key contact with field organization for assigned department.
• Coordinate all necessary information for the advertising and graphic department as it relates to assigned

Belk logoBE

Assistant Planner - Specialty Cosmetics

Mar 2014 - Jun 2015 (1 year 3 months)

• Develop financial store plans for cosmetic vendors including Mac, Bobbi Brown, Benefit, Laura Mercier, Philosophy, Erno Lazlo, Urban Decay, and others
• Create a financial plan in total of sales volume of 30 million dollars
• Develop planning strategies and reports in support of new and updated plans, programs and company initiatives
• Collect a variety of statistical data and prepare reports on

Belk logoBE

Project Smart - Allocation Specialist

Dec 2013 - Mar 2014 (3 months)

Partnered with the Belk Project Smart team to expedite allocation of delinquent purchase orders.
*Managed workload priorities across multiple merchant offices.

Belk logoBE

Executive Trainee- Men's Active, Golf, Lacoste, and Team Apparel

Jun 2013 - Dec 2013 (6 months)

• Completed training on BSS systems including PLM, Oracle Allocation, APX, and Data Warehouse (Micro Strategy).

Belk logoBE

Private Brands Merchandising Assistant

Feb 2013 - Jul 2013 (5 months)

• Completed training on Private brands system PLM system and entered Hard Home and Christmas décor orders.
• Conducted market research and found new vendor to supply knives for Private Brand.

LF

Business Development Intern

Li & Fung

Feb 2012 - Aug 2012 (6 months)

•Partner with Senior Managers to develop strategies on organizational development, merchandising, and increasing profitability.
•Conduct industry research and make recommendations on potential expansion.
•Manage proprietary database and reporting.
•Lead English learning initiatives across all Li & Fung campuses in China.

LU

ESL Teacher

Linyi University

Sep 2010 - Jul 2011 (10 months)

•Managed programs to educate freshman level non-native speakers.
•Collaborated with other instructors to hold events to reinforce English lessons (i.e. game nights, book clubs, current events sessions).
•Accomplishments – 75% of my students passed C5 test comp compared to 60% in previous year.

Education

Degrees, certifications, and relevant coursework

HS

Hult International Business School

Masters, International Business

2011 - 2012

LU

Lenoir Rhyne University

Bachelors, International Business/ Spanish

2005 - 2010

Tech stack

Software and tools used professionally

Interested in hiring Andrew?

You can contact Andrew and 90k+ other talented remote workers on Himalayas.

Message Andrew

People also viewed

View all talent

Get matched with your dream remote job

Sign up now and join over 250,000+ remote workers who receive personalized job alerts, curated job matches, and more for free!

Sign up
Himalayas profile for an example user named Frankie Sullivan