andrea weetch

Lead the delivery of strategic digital, creative and commercial projects across Product, UX, CRM, Marketing, Creative and Content, managing initiatives from inception through to implementation. Coordinated a large-scale UK digital platform migration and strengthened project governance using Jira, Confluence and Monday.com.

Managed the end-to-end intake, prioritisation and delivery of creative requests, ensuring projects aligned with business priorities, available resources and deadlines. Optimised resource allocation across internal teams, freelancers and external translation suppliers, improving capacity planning and workflow efficiency.

Managed creative, branding and digital projects across multiple concurrent workstreams, overseeing project planning, resource management and client delivery from brief through to completion. Delivered projects to agreed quality, budget and timeline requirements, coordinating internal teams, freelancers and external stakeholders.

Played a key role in developing the operational capability of DAZN's in-house creative department, introducing structured project delivery processes to support business growth. Coordinated project delivery across design, motion graphics and video production teams, ensuring priorities and deadlines were met in a fast-paced broadcast environment.

Delivered high-profile creative production projects for one of the world's leading international marketing festivals, coordinating multidisciplinary teams, suppliers and stakeholders against fixed live-event deadlines. Led end-to-end delivery of branding, digital content, publications and event collateral, ensuring projects were delivered to agreed quality standards and demanding timescales.

Completed a Print Production Diploma at Polestar Printers in the UK.

Studied Music Technology at the School of Audio Research in New York.

Studied Photography at the International Center of Photography.

Studied Art & Design at New York City College of Technology (CUNY).