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Andrea UserAU
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Andrea User

@andreauser20

I build concept-driven visual identities, content, and design experiences across digital and spatial formats.

Spain
Message

What I'm looking for

I'm looking to create thoughtful visual work across branding, content, and spatial design, using research, storytelling, materiality, and sustainability to develop engaging design outcomes.

I'm a multidisciplinary design student in Madrid creating concept-driven visual work across branding, graphic design, content creation, and spatial design. My practice combines research, materiality, sustainability, and storytelling to question everyday systems and interactions.

Through freelance work, I've developed more than five visual identities for independent brands and creative projects, working across visual direction, branding, and content for varied audiences. At Tanä Mezcal, I support brand visibility through digital engagement, content creation, and promotional graphic materials.

I've also created graphic assets, edited video, and produced social media materials for Noubi Advisors, while my research and database work at IMCO México supported newspaper publications. I bring a thoughtful, research-informed approach to clear and engaging design outcomes.

Experience

Work history, roles, and key accomplishments

TM
Current

Spain Community & Marketing Manager

Tanä Mezcal

Jan 2023 - Present (3 years 8 months)

Supported brand visibility through content creation and digital engagement strategies. Designed graphic materials for marketing and promotional use.

FR
Current

Branding and Content Creation

Freelance

Jan 2022 - Present (4 years 8 months)

Developed 5+ visual identities for independent brands and creative projects. Worked across branding, visual direction, and content creation for different audiences and formats.

SF

Makeup Artist

Short Film

Jan 2024 - Dec 2024 (11 months)

Planned and executed makeup design for a short film production.

FV

Content Creator

Fundación Josefa Vergara

Jan 2020 - Dec 2021 (1 year 11 months)

Supported the foundation's digital presence through visual and written materials.

Education

Degrees, certifications, and relevant coursework

IE University logoIU

IE University

Bachelor's in Design, Design

Grade: 8.23/10.00

Pursuing a Bachelor's in Design with a GPA of 8.23/10.00, expected to graduate in July 2026.

Scuola Leonardo da Vinci Florence logoSF

Scuola Leonardo da Vinci Florence

Art and Language Program, Art and Language

2022 - 2022

Completed an Art and Language Program from February to May 2022.

SS

Sunhills Valley High School

High School Diploma, High School

Graduated from Sunhills Valley High School in June 2021.

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