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Amanda Fajri

@amandafajri

Marketing intern at Makcik Sydney Cake House who supported four promotional campaigns and 20+ uploads.

Malaysia
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What I'm looking for

I’m interested in experiential marketing, awareness-driven initiatives, and community engagement campaigns that create direct audience interaction.

At Makcik Sydney Cake House, I prepared promotional schedules and posts, and supported limited-time offers across four campaign periods. I also arranged marketing materials across three outlets and contributed to more than 20 promotional uploads tied to product launches.

At Pavilion Bukit Jalil, I supported five mall-wide promotional campaigns and helped prepare promotional assets for live events. I observed visitor movement and engagement points for post-event discussion.

My project work includes supporting visual consistency for the “Merdeka Mot Quiz” fundraising event and preparing digital advertising materials for Movon Malaysia. I’m interested in experiential marketing, awareness-driven initiatives, and community engagement campaigns that create direct audience interaction.

Experience

Work history, roles, and key accomplishments

MH

Marketing & Campaign Support (Internship)

Makcik Sydney Cake House

Feb 2025 - May 2025 (3 months)

Prepared promotional schedules, posts, and limited-time product offers across 4 campaign periods. Arranged marketing materials across 3 outlets and assisted social media posting activities, contributing to more than 20 promotional uploads.

PJ

Marketing Internship

Pavilion Bukit Jalil

Aug 2023 - Oct 2023 (2 months)

Supported execution of 5 mall-wide promotional campaigns featuring tenant branding and public-facing activations. Managed placement and readiness of promotional assets and noted visitor movement for post-event discussion.

Education

Degrees, certifications, and relevant coursework

Asia Pacific University of Technology & Innovation logoAI

Asia Pacific University of Technology & Innovation

Bachelor of Arts (Honours), Digital Advertising

2024 -

Pursuing a Bachelor of Arts (Honours) in Digital Advertising from 2024 to 2026.

Google logoGO

Google

Foundations of Digital Marketing and E-commerce, Digital Marketing

Grade: 85.17%

Completed the Foundations of Digital Marketing and E-commerce certification with a grade of 85.17% in November 2025.

Asia Pacific University of Technology & Innovation logoAI

Asia Pacific University of Technology & Innovation

Administrative Skills Certification, Administrative Skills

2020 - 2021

Completed the Administrative Skills Certification from 2020 to 2021.

MC

Merry Riana Learning Centre

Public Speaking Certification, Public Speaking

2020 - 2020

Completed the Public Speaking Certification in 2020.

Wall Street English logoWE

Wall Street English

English Course Certification, English

2020 - 2020

Completed the English Course Certification in 2020.

Asia Pacific University of Technology & Innovation logoAI

Asia Pacific University of Technology & Innovation

Diploma, Design & Media

2021 - 2023

Completed a Diploma in Design & Media from 2021 to 2023.

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