Alyssa Duurloo

• Coordinated creative projects and client communications for nonprofit organizations, ensuring projects stayed organized, on-brand, and aligned with client goals.

• Designed and developed impactful visual assets across branding, digital, print, social media, and marketing campaigns.

• Translated complex, impact-driven concepts into clear, engaging visual storytelling and donor-focused creative.

Ongoing freelance and independent design work focused on branding, visual identity, and creative communications for small businesses and organizations.

Project scope includes logo design, brand identity development, brand kits and guidelines, social media graphics, marketing collateral, digital assets, and promotional materials across print and digital platforms.

As a multidisciplinary designer,

• Design visual solutions for real clients at USF in a professional studio setting
• Collaborate with peers and faculty on live, client-based projects
• Translate creative briefs into polished, on-brand design work

At The Lash Lounge, I wear many hats, contributing to both the operational and creative growth of the business. My responsibilities include:
• Managing front-end operations to ensure a seamless client experience
• Recruiting, onboarding, and mentoring front-end team members
• Developing and executing social media and marketing strategies to drive engagement and brand awareness
• Supporting bus

At BCOTB, I balanced administrative and marketing responsibilities across multiple clinics, supporting both leadership and brand initiatives. My responsibilities included:
• Managing social media channels and creating engaging content to increase brand awareness
• Assisting with internal communications to ensure smooth operations across teams
• Traveling between four locations to support admini

At StretchLab, I led front-end sales for the Largo location, supporting membership growth and fostering strong client relationships. My responsibilities included:
• Driving membership initiatives and achieving sales goals through client engagement and personalized service
• Managing front desk operations to ensure a seamless and welcoming experience for all clients
• Training and onboarding new

Completed foundational studies in visual arts, design, and art history.