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Alejandra MartinezAM
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Alejandra Martinez

@alejandramartinez6

Content producer and strategist at Criollo Studio, shaping social campaigns and producing a promoted carousel with approximately 155,000 views.

Venezuela
Message

At Criollo Studio, I plan social campaign content and coordinate production across Instagram, TikTok, and Facebook. I develop content pillars, calendars, hooks, scripts, captions, and calls to action for brands.

I edit short-form videos in CapCut and create branded graphics in Canva. For Prestaciones por Nacimiento, educational Reel scripts and CTA/ManyChat flows accompanied a selected promoted carousel with approximately 155,000 views.

I review views, reach, engagement, follower growth, and link activity, then prepare reports and recommend adjustments. For Criollo Studio, I coordinated the concept, script, and production of a Reel with 29,621 reported views, including ads.

I also planned launch calendars for Anida Maternidad and Mimomimente, aligning assets with content pillars and specialist feedback. My background includes a bachelor's degree in Physics in progress and professional development in creation, branding, digital strategy, and transformation.

Experience

Work history, roles, and key accomplishments

CS
Current

Co-Founder and Project Director

Criollo Studio

Jan 2026 - Present (10 months)

Co-founded and directed content production for social campaigns, planning content pillars, calendars, hooks, scripts, captions, and CTAs. Edited short-form video in CapCut and designed graphics in Canva, while coordinating collaborators and client feedback.

Education

Degrees, certifications, and relevant coursework

UB

Universidad Simón Bolívar

Bachelor's degree, Physics

Bachelor's degree in Physics, currently in progress.

Tecnológico de Monterrey logoTM

Tecnológico de Monterrey

Professional Development, Digital Strategy & Transformation; Leadership in the Digital Era

2024 - 2024

Completed programs in Digital Strategy & Transformation and Leadership in the Digital Era in 2024.

LV

LVMH

Certificate, Creation & Branding; Operations & Supply Chain

Certificate in Creation & Branding and Operations & Supply Chain.

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