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Aditya Kumar

@adityakumar61

Market research and competitive intelligence analyst with Bluestone, Marico and Sanmukh Finance experience; delivered a 150-consumer study for HUL.

India

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What I'm looking for

I'm looking for my first full-time role across research, consulting and analyst profiles.

At Bluestone, I researched and analysed 30+ B2B accounts, reconciled 200+ client records, and delivered 50+ data-backed reports within same-day SLAs to support stakeholder decisions.

During my Marico Limited marketing live project internship, I compared 8+ SKUs on competitor pricing and positioning, and contributed research-based recommendations to the brand team. The activation drove 475+ product sales and ₹1.28 lakh in revenue.

For my HUL Consumer Strategy & Primary Research project, I designed and ran a survey of 150 consumers, then cleaned and validated the responses to compare brand and price preferences. I delivered a report translating the findings into brand and pricing implications.

At Sanmukh Finance India Ltd., I researched MSME lending, analysed loan offerings and customer segments, and wrote reports with business recommendations. My PGDM Marketing projects also covered competitive intelligence in commercial real estate and q-commerce pricing, using Excel and Power BI for analysis.

Experience

Work history, roles, and key accomplishments

Summer Marketing Intern

Bluestone

Apr 2025 - Jul 2025 (3 months)

Researched and analyzed 30+ B2B accounts, reconciled 200+ client records, and delivered 50+ data-backed reports within same-day SLAs to support stakeholder decisions.

Market Research Data Analysis Account Management Reporting Excel

Marketing Live Project Intern

Marico Limited

Aug 2024 - Aug 2024 (0 months)

Compared competitor pricing and positioning across 8+ SKUs, tracked competitor activity, and drove 475+ product sales and ₹1.28 lakh revenue during a 4-week market activation.

Competitive Analysis Pricing Analysis Market Research Data Collection Excel

Research Intern

Sanmukh Finance India Ltd.

Jan 2023 - Apr 2023 (3 months)

Researched the MSME lending market, analyzed loan offerings and customer segments, and wrote reports with practical business recommendations.

Market Research Competitive Analysis Financial Analysis Report Writing

Education

Degrees, certifications, and relevant coursework

JIMS Rohini

PGDM, Marketing

2024 -

Grade: 71.82%

Pursuing PGDM in Marketing with 3 projects, 1 live project and 1 internship across FMCG consumer behaviour, q-commerce pricing and commercial real estate.